- Annalect's Erin Matts: Bright Future For Brands in Programmatic
Programmatic Insider, Skip Brand - Tuesday, September 24, 2013
"And brands have had little use for programmatic buying and ad te ...
- By Shunning Ad Nets And Exchanges, Can Premium Publishers Monetize Better?
Programmatic Insider, Skip Brand - Tuesday, September 17, 2013
When the news broke about NewsCorp.'s announcement that it would no long ...
- Is There A Premium Market For Direct Response?
Programmatic Insider, Skip Brand - Tuesday, September 10, 2013
As Gabe Gottlieb from Adomic pointed out a few weeks back, ev ...
- The Beholder's Eye: PointRoll's Mario Diez On Evolution Of Premium RTB
Programmatic Insider, Skip Brand - Tuesday, September 3, 2013
Mario Diez rejoined PointRoll earlier this year as CEO, after growing t ...