- Giving Voice To The Blog
Mobile Insider, Steve Smith - Tuesday, March 31, 2009
"Poor Jacob," my daughter pines as a long-haired, deeply sullen boy appea ...
- Talk As Behavior
Data and Targeting Insider, Steve Smith - Friday, March 27, 2009
As data miners drill deeper into the social media terrain for meaningf ...
- Making Brands Visible
Mobile Insider, Steve Smith - Thursday, March 26, 2009
On the second day of OMMA Global this Tuesday, we gathered so ...
- Don't Shoot The Triscuit
Mobile Insider, Steve Smith - Tuesday, March 24, 2009
In all of the enthusiasm I have heard from marketers about t ...
- Google Watches Its Language
Data and Targeting Insider, Steve Smith - Friday, March 20, 2009
Last week I dipped my toe into the emerging world of consum ...
- Defining A Third Screen
Mobile Insider, Steve Smith - Thursday, March 19, 2009
"You're buzzing," my partner tells my daughter as they sit on t ...
- The Needle Jerks
Mobile Insider, Steve Smith - Tuesday, March 17, 2009
Perhaps I am leaping into the hype monster a bit myself, b ...
- Coming into Focus: High Definition Turns Reality up to 11
Media Magazine, Steve Smith - Monday, March 2, 2009
Even though nobody seems to know exactly what "high-definition" actually means, Americ ...
- Is Opt-in The New Opt-Out?
Data and Targeting Insider, Steve Smith - Friday, March 13, 2009
Google's announcement this week of a new behaviorally targeted ad program a ...
- Cracking The Local (Short) Code
Mobile Insider, Steve Smith - Thursday, March 12, 2009
The power of broadcast, both radio and TV, to push people in ...
- Random Acts Of Ad Clicking
Mobile Insider, Steve Smith - Tuesday, March 10, 2009
It was a choice between watching digitally altered Chihuahuas or spending ...
- Post-Show Takeaway: Get Out Of The Black Box
Data and Targeting Insider, Steve Smith - Friday, March 6, 2009
At last week's well-attended, highly interactive OMMA Behavioral conference, I was stru ...
- Kindle IPhones It In
Mobile Insider, Steve Smith - Thursday, March 5, 2009
"I know that the title of this book is misleading, but there ...
- Ad-Supported Games Get Respect By Respecting Us
Mobile Insider, Steve Smith - Tuesday, March 3, 2009
Ad-supported mobile gaming always seemed to me a model whose gears we ...