- Hilton Garden Inn Campaign 'Speaks Success'
Marketing Daily, Tanya Gazdik - Thursday, June 30, 2011
Hilton Garden Inn is launching an integrated ad campaign developed to spe ...
- Amica Mutual Ranks Highest For 12th Year
Marketing Daily, Tanya Gazdik - Wednesday, June 29, 2011
For the first time, satisfaction with price is higher among unbundled custome ...
- Purina Pro Plan Contest Honors Rescue Pets
Marketing Daily, Tanya Gazdik - Tuesday, June 28, 2011
The winning rescue organization, pet and owner will win a trip ...
- IHOP Campaign Says 'Make It An IHOP Day'
Marketing Daily, Tanya Gazdik - Monday, June 27, 2011
"The 'Make it an IHOP day' campaign taps into something that o ...
- JetBlue, PBS Kids Launch 'Soar With Reading'
Marketing Daily, Tanya Gazdik - Friday, June 24, 2011
School may be out for summer, but JetBlue and PBS Kids a ...
- SunTrust Sweeps Requires Ad Watching
Raw, Tanya Gazdik - Monday, June 27, 2011
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- SunTrust Sweepstakes Requires Ad Watching
Raw, Tanya Gazdik - Monday, June 27, 2011
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- Summer's Eve Declares 'That's Vaginal!'
Marketing Daily, Tanya Gazdik - Thursday, June 23, 2011
The video features Carlton, a scholarly talking cat, who is on ...
- Clearasil Campaign Taps Facebook, Lollapalooza
Marketing Daily, Tanya Gazdik - Wednesday, June 22, 2011
"Rock Your Skin" marks a new brand approach, says Kevin Harshaw, marketi ...
- Sheraton Spends $20 Million On 'Meet You There'
Marketing Daily, Tanya Gazdik - Tuesday, June 21, 2011
Sheraton has never launched a campaign with digital assets like "Meet Y ...
- ACSI: Delta Plunges In Customer Satisfaction
Marketing Daily, Tanya Gazdik - Tuesday, June 21, 2011
Customer satisfaction results for five industries show improvement for dining and lodgin ...
- Southwest Airlines Sponsors Conservation Tour
Marketing Daily, Tanya Gazdik - Friday, June 17, 2011
In honor of the Dallas-based airline's 40th birthday, the group will comple ...
- Constellation Wines Gets 'Naked' With New Line
Marketing Daily, Tanya Gazdik - Thursday, June 16, 2011
The launch of Simply Naked follows a growing consumer trend that nam ...
- Credit Card Companies Offer Cold Hard Cash
Marketing Daily, Tanya Gazdik - Wednesday, June 15, 2011
According to Chicago-based Mintel Comperemedia, cash in particular is becoming the enticeme ...
- Atkins Seeks Weight Loss Story For TV Spot
Marketing Daily, Tanya Gazdik - Tuesday, June 14, 2011
The entry process includes submitting a before and after photo and writi ...
- Kimpton Teams With Tumi, Partner Of Marriott
Marketing Daily, Tanya Gazdik - Monday, June 13, 2011
Kimpton Hotels has linked with upscale bag maker Tumi for a promoti ...
- Northwestern Mutual Signs PGA's Mark Wilson
Marketing Daily, Tanya Gazdik - Saturday, June 11, 2011
Northwestern Mutual will have a strong advertising presence during the U.S. Op ...
- TGI Friday's: 'Buy Your Friend A Beer'
Marketing Daily, Tanya Gazdik - Thursday, June 9, 2011
The app corresponds to a promotion from the Carrollton, Texas-based fast-casual chai ...
- JetBlue, Alaska Rank Highest In Satisfaction
Marketing Daily, Tanya Gazdik - Wednesday, June 8, 2011
JetBlue Airways and Alaska Airlines rank highest in customer satisfaction in the ...
- Purina Outbarks Pedigree For Westminster Deal
Marketing Daily, Tanya Gazdik - Tuesday, June 7, 2011
Nestle Purina PetCare has unseated Pedigree to become the official pet fo ...
- Study: Consumers See Luxury Brands As Reason To Buy
Marketing Daily, Tanya Gazdik - Monday, June 6, 2011
Luxury brands continue to lead the pack in the Brand Keys Fashi ...
- Capital One Visigoths Invade FarmVille
Marketing Daily, Tanya Gazdik - Friday, June 3, 2011
The promotion began June 2 at midnight and runs through June ...
- American Family Insurance Tops In Satisfaction
Marketing Daily, Tanya Gazdik - Thursday, June 2, 2011
Scoring 864 out of 1,000 points, the Madison, Wis.-based insurer performs we ...
- MIT: Personalized Ads Don't Always Work
Marketing Daily, Tanya Gazdik - Wednesday, June 1, 2011
Contrary to popular practice, personalized ads not only don't drive conversions, b ...