- AT&T, DirecTV Razz 'Settlers' Who Stick With Cable
Marketing Daily, Tanya Gazdik - Wednesday, December 30, 2015
AT&T and DirecTV poke fun at consumers who continue to choose cab ...
- Smartwatch Purchases On Upswing
Marketing Daily, Tanya Gazdik - Tuesday, December 29, 2015
"Purchase rates from jewelry stores were identical to those from jewelry department ...
- Farmers Uses Real Claims For Creative Inspiration
Marketing Daily, Tanya Gazdik - Monday, December 28, 2015
"We evaluated several potential campaigns before selecting this one. We loved th ...
- Discover Breaks New Creative
Marketing Daily, Tanya Gazdik - Monday, December 28, 2015
"The creative concept for the new campaign illustrates how everyday purchases c ...
- Aflac Enlists Herschel Walker
Marketing Daily, Tanya Gazdik - Monday, December 28, 2015
Aflac, in support of its sponsorship of the Heisman Trophy, is launchi ...
- California Tourism Hopes To Capitalize On 'Star Wars' Mania
Marketing Daily, Tanya Gazdik - Monday, December 21, 2015
Visit California is hoping to lure "Star Wars" fans to the sta ...
- ANA Jumps On Star Wars Bandwagon
Marketing Daily, Tanya Gazdik - Thursday, December 17, 2015
All Nippon Airways got in on the Star Wars buzz this we ...
- Air New Zealand Launches #SandmanSelfie Tour
Marketing Daily, Tanya Gazdik - Friday, December 11, 2015
Air New Zealand has launched its #SandmanSelfie tour which aims to bri ...
- Carnival Launches Mobile Ads Via Facebook
Marketing Daily, Tanya Gazdik - Thursday, December 10, 2015
As the only brand within the cruise category to participate in th ...
- Hotel Indigo Launches 'The Color of Discovery' Campaign
Marketing Daily, Tanya Gazdik - Wednesday, December 9, 2015
The campaign is aimed at the Hotel Indigo brand's target guest, t ...
- Dos Equis, ESPN Connect With College Football Deal
Marketing Daily, Tanya Gazdik - Monday, December 7, 2015
The sponsorship deal further establishes Dos Equis' standing in sports, says Nu ...
- Princess Cruises Enlists 'Love Boat' Cast For Anniversary
Marketing Daily, Tanya Gazdik - Monday, December 7, 2015
The iconic "Love Boat" played a "key role" in the success ...
- Prudential Effort Encourages More Retirement Savings
Marketing Daily, Tanya Gazdik - Friday, December 4, 2015
"We needed to urge them to act now by taking steps towa ...
- Febreze Enlists Jane Lynch For Parody Video
Marketing Daily, Tanya Gazdik - Thursday, December 3, 2015
"Jane Lynch is a great fit for the brand, which is root ...
- Corona Extra Runs Familiar Holiday Spot
Marketing Daily, Tanya Gazdik - Wednesday, December 2, 2015
The success of the ad relies purely on the viewer's connection ...
- Stella Artois, John Legend Join For Holiday Effort
Marketing Daily, Tanya Gazdik - Tuesday, December 1, 2015
Stella Artois and singer John Legend have come together for a holiday-them ...