- Banks That Cultivate Authenticity 'Will Dominate'
Marketing Daily, Tanya Gazdik - Monday, January 31, 2011
"We think that banks that dominate the next 10 years will empow ...
- Visa Partners With Twitter For NFL/Super Bowl Push
Marketing Daily, Tanya Gazdik - Friday, January 28, 2011
The social media initiative provides fans a new way to engage wi ...
- Allstate, American Family Differ In Hispanic Approach
Marketing Daily, Tanya Gazdik - Thursday, January 27, 2011
A spinoff of its national general market advertising campaign, "Mayhem," Allstate ...
- Visa Partners With Twitter For NFL/Super Bowl Push
Raw, Tanya Gazdik - Friday, January 28, 2011
Visa is partnering with Twitter and the NFL to sponsor the fir ...
- Celebrity Cruises Vows To 'X The Rules'
Marketing Daily, Tanya Gazdik - Wednesday, January 26, 2011
While all cruise lines claim to offer beautiful accommodations, great dining experience ...
- State Farm IPad App Helps Movers Move
Marketing Daily, Tanya Gazdik - Tuesday, January 25, 2011
State Farm's MoveTools allows users to virtually pack every room in the ...
- Jackson Hewitt Expands Walmart Relationship
Marketing Daily, Tanya Gazdik - Monday, January 24, 2011
As Walmart's exclusive provider of in-store tax preparation services, Jackson Hewitt ...
- Sherwin-Williams Expands HGTV Partnership
Marketing Daily, Tanya Gazdik - Friday, January 21, 2011
Sherwin-Williams will support the line's launch with a comprehensive marketing plan fr ...
- Virgin America, VH1 In Cancun Promotion
Marketing Daily, Tanya Gazdik - Thursday, January 20, 2011
Virgin America is teaming with VH1 to host a mile-high episode ...
- Scottrade Ads Showcase Online Enhancements
Marketing Daily, Tanya Gazdik - Wednesday, January 19, 2011
The new ads join two other active campaigns -- "Welcome to Scottrade ...
- Virgin America Teams With VH1 For Cancun Promo
Raw, Tanya Gazdik - Thursday, January 20, 2011
Virgin America is teaming with VH1 to host a mile-high episode ...
- German Study: Tobacco Marketing Lures Teens
Marketing Daily, Tanya Gazdik - Tuesday, January 18, 2011
"Our results support the notion of a content-related effect of cigarette advertisemen ...
- Fisher Is Latest Celeb Jenny Craig Spokesperson
Marketing Daily, Tanya Gazdik - Monday, January 17, 2011
Actress Carrie Fisher is using Jenny Craig's new Metabolic Max program, t ...
- Tim Gunn Helps Weight Watchers 'Make It Work'
Marketing Daily, Tanya Gazdik - Friday, January 14, 2011
Weight Watchers has teamed up with fashion guru Tim Gunn of "Proje ...
- Homes.com, Re/Max Partner For Ad Deal
Marketing Daily, Tanya Gazdik - Thursday, January 13, 2011
Homes.com has a proven record of attracting qualified prospects who are ...
- Study: Celebs (Except Oprah) Ineffective In Ads
Marketing Daily, Tanya Gazdik - Thursday, January 13, 2011
The takeaway for marketers is to "think twice," says Peter Daboll, C ...
- Marketers Must Tend Multiple 'Digital Gardens'
Marketing Daily, Tanya Gazdik - Wednesday, January 12, 2011
Millward Brown's Futures Group has identified a slew of digital trends f ...
- MGM Resorts Align Under Loyalty Program
Marketing Daily, Tanya Gazdik - Monday, January 10, 2011
The program, called M life, is geared toward visitors of the company ...
- Abbott Backs Effort To End Childhood Malnutrition
Marketing Daily, Tanya Gazdik - Friday, January 7, 2011
Abbott is joining with Partners In Health to fund a program ...
- Pantene Picks Actress To Stump For Brand
Marketing Daily, Tanya Gazdik - Thursday, January 6, 2011
Shay Mitchell, known for her role as Emily Fields on ABC Family ...
- Survey: Shoppers Reeled In Holiday Spending
Marketing Daily, Tanya Gazdik - Wednesday, January 5, 2011
"Shoppers are warily putting their toes back into the retail waters," Phil ...
- Ace Metrix Names Samsung's 'Wonder-full' Best Ad
Marketing Daily, Tanya Gazdik - Tuesday, January 4, 2011
"Wonder-full" garnered an Ace Score of 736 out of a possible 95 ...
- Marcal Hosts Contest As Green Resolutions Grow
Marketing Daily, Tanya Gazdik - Monday, January 3, 2011
The Marcal Small Steps brand is based on the philosophy that sma ...
- Gold's Gym, 'Fitness' Effort Urges: 'You Can Do It'
Marketing Daily, Tanya Gazdik - Monday, January 3, 2011
Through a partnership in support of Fitness magazine's "You Can Do It ...