- Affinity Credit Card Companies Need To Expand Customer Base
Marketing Daily, Tanya Gazdik - Sunday, August 30, 2015
Competition in the co-branded or affinity credit card segment continues to ...
- Generation Gap Appears In Reaction To 'Craft' And 'Artisan'
Marketing Daily, Tanya Gazdik - Friday, August 28, 2015
Beverage ads often tout products that are "craft" and "limited edition," whi ...
- Air France Sponsors NYC Run
Marketing Daily, Tanya Gazdik - Thursday, August 27, 2015
Air France will be the lead partner of New York Road Runner ...
- Every Dog Has Its Day, And It's Aug. 26
Marketing Daily, Tanya Gazdik - Tuesday, August 25, 2015
A handful of brands are hopping aboard the cute dog train wi ...
- Organix Takes Tongue-In-Cheek Approach
Marketing Daily, Tanya Gazdik - Tuesday, August 25, 2015
"Having the researcher asking ever more desperate questions seemed like a f ...
- Merial Promo Benefits Assistance Dog Program
Marketing Daily, Tanya Gazdik - Monday, August 24, 2015
Actress and dog parent Sarah Hyland has teamed up with Merial ...
- Americans' Spending Proves Love Of Pets
Marketing Daily, Tanya Gazdik - Thursday, August 20, 2015
With 62% of Americans having at least one pet in their househol ...
- Shock Top Beer Offers Drought Solutions
Marketing Daily, Tanya Gazdik - Thursday, August 20, 2015
California residents can visit Anheuser-Busch's Shock Top Brewing Co.'s ShockTheDrought.com to pled ...
- All Nippon Airways Plans Star Wars-Themed Planes
Marketing Daily, Tanya Gazdik - Wednesday, August 19, 2015
The planes will be decorated with original "Star Wars" character R2-D2, alo ...
- Marriott International Launches Latino Effort
Marketing Daily, Tanya Gazdik - Monday, August 17, 2015
The stories from the new #LoveTravels Latino ambassadors reflect how travel ...
- Oceania Chooses PBS' Series For Brand's First TV Integration
Marketing Daily, Tanya Gazdik - Friday, August 14, 2015
The two-year sponsorship deal with "Curious Traveler" is much more than ...
- SPG, American Express Expand Benefits
Marketing Daily, Tanya Gazdik - Thursday, August 13, 2015
Starwood Preferred Guest American Express credit card holders are receiving new benefi ...
- GEICO, Progressive Face Ad Conundrum
Marketing Daily, Tanya Gazdik - Wednesday, August 12, 2015
Despite paying less attention to GEICO and Progressive advertising, consumers are sti ...
- Chinet Encourages Offline Social Behavior
Marketing Daily, Tanya Gazdik - Monday, August 10, 2015
Chinet brand is encouraging consumers to get back to what being "socia ...
- Virgin America Celebrates Anniversary With Promos
Marketing Daily, Tanya Gazdik - Sunday, August 9, 2015
Virgin America, which is the "official airline of the San Francisco Giants ...
- Corona Extra Sponsors Juanes Tour
Marketing Daily, Tanya Gazdik - Saturday, August 8, 2015
Constellation Brands' Corona Extra is teaming up with Latin musician Juanes a ...
- Washington Nationals Open Nursing Lounge
Marketing Daily, Tanya Gazdik - Thursday, August 6, 2015
The Washington Nationals is taking family friendly to a whole new leve ...
- Macy's Launches Private Label Wines
Marketing Daily, Tanya Gazdik - Wednesday, August 5, 2015
Macy's is introducing a new line of private label wines to ...
- Apple, Nike, Chipotle Emotionally Engage Millennials
Marketing Daily, Tanya Gazdik - Tuesday, August 4, 2015
Emotional values like customization, meeting personal emotive needs and the ability ...
- Deals Drive Hot Auto Sales In July
Marketing Daily, Tanya Gazdik - Monday, August 3, 2015
SUVs and crossovers now comprise more than a third of the enti ...