- Mike's Hard Lemonade 'Zombifies' Customers
Marketing Daily, Tanya Gazdik - Friday, September 30, 2011
The "Keep the Party Screaming" campaign -- conceived and created by AgencyNe ...
- Neiman Marcus Preps Foursquare Challenge
Marketing Daily, Tanya Gazdik - Thursday, September 29, 2011
Neiman Marcus will hide 15 Nancy Gonzalez clutches (which retail for abo ...
- Ram Truck Hispanic Effort 'Most Comprehensive'
Marketing Daily, Tanya Gazdik - Wednesday, September 28, 2011
Chrysler Group LLC is calling its new Hispanic-focused campaign its most comprehensi ...
- 7-Eleven Offers CofFREE Day, Facebook Game
Marketing Daily, Tanya Gazdik - Tuesday, September 27, 2011
The promotion targets everyone who likes a "fresh, piping-hot cup of coffee ...
- Sharpie Invites Celebs, Fans To 'Ink It Pink'
Marketing Daily, Tanya Gazdik - Monday, September 26, 2011
"While woman are a primary purchaser, that's only one part of t ...
- Crowne Plaza Hotels Tees Off With Nike Golf Pro
Marketing Daily, Tanya Gazdik - Saturday, September 24, 2011
Guests at IHG's Crowne Plaza Hotels & Resorts can earn Nike go ...
- Netflix Spins Off DVD Service
Marketing Daily, Tanya Gazdik - Monday, September 19, 2011
The name Qwikster was chosen because it refers to quick delivery. The ...
- Ally Bank Launches 'People Sense' Campaign
Marketing Daily, Tanya Gazdik - Monday, September 19, 2011
Ally Bank is launching its first new ad campaign in almost exact ...
- Mercury Insurance, NASCAR Team For Anti-Texting Effort
Raw, Tanya Gazdik - Tuesday, September 20, 2011
Mercury Insurance has partnered with Andrew Murray -- who at age ...
- Miller Lite, Goodyear, Dollar General Back 'The Chase'
Marketing Daily, Tanya Gazdik - Friday, September 16, 2011
Miller Lite will give a "man cave" to two winners every ti ...
- Ally Bank Launches 'People Sense' Campaign
Raw, Tanya Gazdik - Monday, September 19, 2011
Ally Bank is launching an ad campaign centering on the concept ...
- Esurance Selects Leo Burnett
Raw, Tanya Gazdik - Monday, September 19, 2011
Esurance has selected Leo Burnett Chicago as its new agency of reco ...
- Netflix Spins Off DVD Service
Raw, Tanya Gazdik - Monday, September 19, 2011
Netflix is spinning off its DVD mail rental business into a n ...
- Kaiser Permanente Ads Encourage Better Health
Marketing Daily, Tanya Gazdik - Thursday, September 15, 2011
Created by Warren, Mich.-based Campbell Ewald, the work is based on resear ...
- Cat's Pride Promises 'Fresh' And 'Light'
Marketing Daily, Tanya Gazdik - Wednesday, September 14, 2011
The new formula -- which is 25% lighter than traditional scoopable litt ...
- Marriott's Fairfield Inn Says 'Let's Get It Done'
Marketing Daily, Tanya Gazdik - Tuesday, September 13, 2011
Kathleen Coney, director, brand marketing, Fairfield Inn & Suites by Marriott, shar ...
- 1-800-Dentist Puts Teeth In $50 Million Campaign
Marketing Daily, Tanya Gazdik - Monday, September 12, 2011
The spots use humorous real-life vignettes involving friends, family and co-workers ...
- Heineken Takes Spot To Theaters, Partners With IFC
Marketing Daily, Tanya Gazdik - Sunday, September 11, 2011
The campaign appeals to the upscale, progressive 'man of the world,'" Les ...
- ING Awards $100,000 To Combat Childhood Obesity
Marketing Daily, Tanya Gazdik - Thursday, September 8, 2011
The grants support a minimum of an eight-week running program that wi ...
- Marketers Hope To Score With NFL Promos
Marketing Daily, Tanya Gazdik - Wednesday, September 7, 2011
There are a plethora of promotions, sponsorships and tie-ins that would ha ...
- Marketers Plan To Increase Social Media Spend
Marketing Daily, Tanya Gazdik - Tuesday, September 6, 2011
The 249 CMOs of U.S. companies said they will increase their spendi ...
- AAA Predicts: Americans To Drive More, Fly Less
Marketing Daily, Tanya Gazdik - Thursday, September 1, 2011
AAA forecasts that 31.5 million Americans will travel 50 miles or mo ...
- Amica Ranks Highest In Customer Satisfaction
Marketing Daily, Tanya Gazdik - Thursday, September 1, 2011
Following Amica Mutual in the rankings are Auto-Owners Insurance and Erie Insuran ...