BILL WISE
CEO, MediaOcean

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  • How Google Wins By Losing
    Perhaps the biggest hot-button question in search is whether Google will contin ...
  • Yahoo's 'Right' Decision
    A few weeks back, I discussed Yahoo's disappointing earnings release, and suggest ...
  • Google's YouTube Blunder
    YouTube is a 65-employee startup that hasn't yet turned a profit, that ...
  • Your Customers Want More Than Just Keyword Bids
    Last week Allurent, a rich media provider for e-commerce, came out wi ...
  • For Better Click Fraud Defense, Target Your Customers
    One conclusion I've reached on the click fraud problem--the dark side ...