- The Story Behind Luxury Products, Experiences
Marketing Daily, Bob Deutsch - Friday, September 3, 2010
A person's sense of time and its relation to one's sensitivity ...
- The Story Of Self-Identity
Marketing Daily, Bob Deutsch - Friday, June 18, 2010
Every product aimed at the Post-1988 female will have to demonstrate ...
- How To Market To Males
Marketing Daily, Bob Deutsch - Friday, May 21, 2010
Men may groom more than they used to but they are sti ...
- Must-Have Vs. Want
Marketing Daily, Bob Deutsch - Tuesday, April 20, 2010
People feel happy when a product or store authentically displays it understan ...
- Can Mobile Make Us Feel More Situated?
Marketing Daily, Bob Deutsch - Tuesday, April 6, 2010
Agencies need to become purveyors of culture, not just hawkers of produc ...
- The Nature Of Belief And Attachment
Marketing Daily, Bob Deutsch - Tuesday, March 23, 2010
Marketing to women is not as easy as "pretty in pink" ...
- People Are Curvaceous Souls
Marketing Daily, Bob Deutsch - Tuesday, March 2, 2010
Supplant the purchase funnel with the idea of The Yellow Brick Roa ...
- It's Time Managers Free Creativity
Marketing Daily, Bob Deutsch - Friday, February 5, 2010
It can be argued that creative offerings are as incisive as bra ...
- The Power of Nostalgia in Advertising
Marketing Daily, Bob Deutsch - Monday, January 25, 2010
As we age, our nostalgic yearnings grow, making us more receptive ...
- The Limits of Neuro-Marketing's Impact on Advertising Creativity
Online Media Daily, Bob Deutsch - Wednesday, January 13, 2010
As a cognitive anthropologist, who some 20 years ago traded backpack a ...
- Paradox Of Time In Consumer Behavior
Marketing Daily, Bob Deutsch - Monday, December 28, 2009
The quicker marketers reach the fork in the trail and contemplate t ...
- Paradox Of Time In Consumer Behavior
Marketing Daily, Bob Deutsch - Thursday, December 10, 2009
The quicker marketers reach the fork in the trail and contemplate t ...
- Bob Dylan Sings To Marketers
Marketing Daily, Bob Deutsch - Thursday, November 19, 2009
CMOs and brand managers must go beyond unconsciously assuming that people a ...
- The Loss Of Words: Incivility Rising
Marketing Daily, Bob Deutsch - Friday, October 9, 2009
TV, email and eBusiness have given us a lot, but they engend ...
- Frugality, Authenticity ... And Luxury
Marketing Daily, Bob Deutsch - Friday, September 25, 2009
Accumulation is being overridden by authenticity and the quest for meaning. T ...
- Beware Rising Differences In Outlook
Marketing Daily, Bob Deutsch - Friday, September 11, 2009
In times of economic stress, fundamental differences among Millennials, Gen X a ...