- Marketing To-Do List For 2014
Marketing Daily, Craig Macdonald - Thursday, December 12, 2013
Marketers have many goals to consider for 2014: moving budgets from offli ...
- What's Your Data Worth?
Marketing Daily, Craig Macdonald - Thursday, October 17, 2013
Companies seeking new data monetization revenue opportunities by leveraging their data wi ...
- Yahoo's Smart Move
Online Media Daily, Craig Macdonald - Thursday, July 5, 2007
What does Yahoo's latest behavioral-based ad product mean for advertisers? How c ...
- Experian/Hitwise Combo Creates Bold Play
Online Media Daily, Craig Macdonald - Wednesday, April 25, 2007
The big news in the announcement that Experian plans to buy Hitwi ...