- Why Do I Still Get So Much Junk Mail In The Era Of Big Data?
MarketingTools: CRM, D. Daniel Ziv - Tuesday, December 24, 2013
It's amazing how much junk mail we continue to receive, considering t ...
- Take A Good Look At How You Measure Loyalty - Are You Missing The Point?
MarketingTools: CRM, D. Daniel Ziv - Tuesday, October 29, 2013
For years, companies have been seeking to find and use a simp ...
- Is Your Marketing Campaign Wasting Money?
MarketingTools: CRM, D. Daniel Ziv - Tuesday, August 27, 2013
Several years ago, I bought my wife a new smartphone for h ...
- Risky Business: How Analytics Can Help Manage And Reduce Consumer Risk
MarketingTools: CRM, D. Daniel Ziv - Tuesday, June 25, 2013
Over the last few years, more and more organizations have come ...
- Words That Sell
MarketingTools: CRM, D. Daniel Ziv - Tuesday, February 26, 2013
The words you say, as well as the ones you don't sa ...
- Take Ownership Of The Customer Experience In 2013
MarketingTools: CRM, D. Daniel Ziv - Wednesday, December 26, 2012
I recently planned a special weekend getaway for my family. I h ...
- Leveraging Social Media For Valuable Voice Of The Customer Input
MarketingTools: CRM, D. Daniel Ziv - Tuesday, October 23, 2012
With Facebook, LinkedIn, Twitter and other social media outlets reaching a reco ...
- A Conversation On The Role Of Big Data In Marketing And Customer Service
MarketingTools: CRM, Keith Dawson, D. Daniel Ziv - Wednesday, April 25, 2012
Big data is here! And, marketers are one of the professional grou ...
- Kick Off A Successful Voice Of The Customer Program In 2012 - Start By Listening To Your Own Voice!
MarketingTools: CRM, D. Daniel Ziv - Tuesday, February 28, 2012
Many agree that listening to the voice of the customer is becomi ...
- The Boomerang Effect Of Loyalty Programs
MarketingTools: CRM, D. Daniel Ziv - Tuesday, December 27, 2011
Loyalty programs have become a standard tool for attracting and maintaining repe ...
- The Writing On The Wall: Transform Your Business Before It's Too Late
MarketingTools: CRM, D. Daniel Ziv - Tuesday, October 25, 2011
A few weeks ago, I walked into a Borders store. What ...
- Power Up Your VoC Program: Provide Feedback On Customer Feedback
MarketingTools: CRM, D. Daniel Ziv - Tuesday, August 16, 2011
This is likely to provide incentive for customers to continue suggesting inp ...
- How Would Your Customers SWOT You?
MarketingTools: CRM, D. Daniel Ziv - Tuesday, May 17, 2011
If you work in or with the marketing team, the term SW ...
- Uncover A Hidden Source Of Creativity For Your Business
MarketingTools: CRM, D. Daniel Ziv - Tuesday, April 19, 2011
As marketing professionals, great ideas are probably our most important asset. Gre ...
- Go 'Full Spectrum' With Your Organizational Decisions
MarketingTools: CRM, D. Daniel Ziv - Tuesday, March 15, 2011
Companies must begin to leverage the full spectrum of rich data sourc ...
- Lessons from the Road: How Today's Top Brands Listen To Their Customers
MarketingTools: CRM, D. Daniel Ziv - Tuesday, February 15, 2011
As we settle into the New Year and comfortably get one mon ...
- Making Your Customer Experience 'Mark' in 2011
MarketingTools: CRM, D. Daniel Ziv - Tuesday, January 18, 2011
The recipe in creating a power-packed initiative in 2011 includes 1) getti ...
- Applying 2010 Lessons To Influence The Customer Experience Of 2011
MarketingTools: CRM, D. Daniel Ziv - Tuesday, December 21, 2010
Like Paul, industry analysts are predicting the pull that analytics technology wi ...
- Replacing Customer Hierarchies With Customer Choices
MarketingTools: CRM, D. Daniel Ziv - Tuesday, November 16, 2010
Since it's unlikely airlines will be replacing or reconfiguring passenger seats ...
- Outsourcing Customer Relationships In A Customer-Centric World
MarketingTools: CRM, D. Daniel Ziv - Tuesday, October 19, 2010
This is the face of the new outsourcer -- driven to establi ...
- Not Another Annoying Customer Survey!
MarketingTools: CRM, D. Daniel Ziv - Tuesday, September 21, 2010
Explore seven pitfalls to avoid, along with tips and best practices th ...
- The Power And Vulnerability Of The Modern Brand
MarketingTools: CRM, D. Daniel Ziv - Tuesday, August 17, 2010
Today's forward-thinking organizations are putting measures in place to listen to custome ...
- The New ROI: Return On Interaction
MarketingTools: CRM, D. Daniel Ziv - Tuesday, July 20, 2010
Many organizations tend to deflect customers to other channels with the inte ...
- Challenging The Synergy Between Marketing And Customer Service
MarketingTools: CRM, D. Daniel Ziv - Tuesday, June 15, 2010
Marketers must partner with their fellow departments to learn what customers real ...
- Self Service: A Blessing Or A Curse?
MarketingTools: CRM, D. Daniel Ziv - Tuesday, May 18, 2010
Linking marketing programs to contact center intelligence and self-service usage may ho ...
- CRM Meets The (New) Voice Of The Customer
MarketingTools: CRM, D. Daniel Ziv - Tuesday, March 16, 2010
Now's the perfect time to take a look at your organization a ...
- Riding The Next Customer Tsunami
MarketingTools: CRM, D. Daniel Ziv - Tuesday, February 16, 2010
Multiply the power of analytics through marketing, social media and customer serv ...
- Mining The Largest 'Focus Group' Ever
MarketingTools: CRM, D. Daniel Ziv - Tuesday, December 8, 2009
Today's marketers gain new insights from customer intelligence right inside their busines ...