- Sunbeam Case Against Nielsen May Get Winter Trial
MediaDailyNews, David Goetzl - Wednesday, March 31, 2010
If Sunbeam Television owner Ed Ansin wants to take Nielsen all t ...
- Nat Geo Wild Launches In 40 Million Homes
MediaDailyNews, David Goetzl - Tuesday, March 30, 2010
Nat Geo Wild, the spinoff with more of a focus on t ...
- Goldstein Exits GroupM To Form Consulting Firm
MediaDailyNews, David Goetzl - Tuesday, March 30, 2010
Marc Goldstein, the head of GroupM North America and one of Madis ...
- espnW Focuses On Women's Sports
MediaDailyNews, David Goetzl - Monday, March 29, 2010
As Laura Gentile and fellow ESPN executives batted around ideas for pocke ...
- Barclays Bullish On TV Auto Spending
MediaDailyNews, David Goetzl - Friday, March 26, 2010
An upswing in the auto category, which was a bugaboo for networ ...
- Sinclair Renews ABC Affiliate Agreements
MediaDailyNews, David Goetzl - Friday, March 26, 2010
Sinclair Broadcast has renewed nine affiliate agreements with ABC Network, which cove ...
- Gannett's WUSA Targets 'Platts" At Elusive Viewers
MediaDailyNews, David Goetzl - Friday, March 26, 2010
A new show on the Washington CBS affiliate might not appeal ...
- Success
Magazine Rack, David Goetzl - Friday, March 26, 2010
You know when it's 3:30 in the p.m., and time to s ...
- Chrysler Ram Drives NASCAR Microsite
MediaDailyNews, David Goetzl - Thursday, March 25, 2010
Looking to cement a differentiation for its Ram Truck brand, Chrysler ...
- Belo CEO: Networks Likely to Get Retrans Cut
MediaDailyNews, David Goetzl - Thursday, March 25, 2010
As networks upend the model and seek compensation from affiliates, Belo Co. ...
- MTV Pursues Elusive Single-Source Metric
MediaDailyNews, David Goetzl - Wednesday, March 24, 2010
TRA, which is attempting to provide a single-source product, said MTV Networ ...
- Univision Sets World Cup Plans
MediaDailyNews, David Goetzl - Wednesday, March 24, 2010
Univision's Spanish-language coverage won't broadcast this summer's World Cup in 3D li ...
- MTV Integrates Foursquare's Gaming Tool
MediaDailyNews, David Goetzl - Tuesday, March 23, 2010
MTV Networks said it has an agreement with "location-based" Foursquare to u ...
- Constant Contact Fills CFO Post - For Now
MediaDailyNews, David Goetzl - Tuesday, March 23, 2010
Constant Contact, the heavily marketed email service provider that is building i ...
- Set-Top Boxes Could Help Nielsen Offer Local Commercial Ratings
MediaDailyNews, David Goetzl - Monday, March 22, 2010
While controversy surrounds Nielsen's measurement in local markets, a company executive sa ...
- Nielsen Researcher: Wall Street And Consumer Confidence Diverging
MediaDailyNews, David Goetzl - Monday, March 22, 2010
The stock market may be improving, but consumers have little faith th ...
- Marriott Backs 'USA Today' Presence On iPad
Marketing Daily, David Goetzl - Monday, March 22, 2010
Marriott will sponsor USA Today's iPad presence for the first four mont ...
- Marriott Sponsors 'USA Today' iPad
MediaDailyNews, David Goetzl - Friday, March 19, 2010
Content providers may be circumspect about what to do with the comi ...
- Charter Gears Up To Expand EBIF Technology, Enable Interactive Advertising
MediaDailyNews, David Goetzl - Friday, March 19, 2010
Charter Communications, the fourth-largest cable operator, is gearing up for wide deployme ...
- ESPN Swings Back In PR One-Upmanship, Announces 3D TV Baseball Event For July
MediaDailyNews, David Goetzl - Friday, March 19, 2010
The self-touted "Worldwide Leader in Sports" seems determined to hold that tit ...
- MSG Delivers First 3D Hockey Telecast
MediaDailyNews, David Goetzl - Thursday, March 18, 2010
Icing ESPN and Comcast, a New York-area network will become the fir ...
- Buhlmann Named Aegis Group CEO
MediaDailyNews, David Goetzl - Thursday, March 18, 2010
Jerry Buhlmann, head of media operations globally, including Carat, will become C ...
- Outdoor Registers Mixed Results: Ads Dip, But Bookings Now Up
MediaDailyNews, David Goetzl - Wednesday, March 17, 2010
The channel appeared to withstand recessionary conditions reasonably well over the fin ...
- Coke Uses Digital Billboards To Engage Passersby
Marketing Daily, David Goetzl - Wednesday, March 17, 2010
Chris Gagen, a managing director at out-of-home agency Posterscope, offered a ca ...
- 'Idol' Expected To Remain With Fox Till 2014
MediaDailyNews, David Goetzl - Tuesday, March 16, 2010
Simon Cowell may be leaving "American Idol" after this season, but ...
- Ipsos Mendelsohn Reveals Unknown Practices of Affluent
MediaDailyNews, David Goetzl - Tuesday, March 16, 2010
MPG's Collaborative Alliance meetings are known for touching on enough subjects ...
- Burger King, Sprint Production Co. Moving Into TV
Marketing Daily, David Goetzl - Tuesday, March 16, 2010
MDC Partners, the holding company whose portfolio spans from direct mail ...
- Scatter Strong, But Prime-Time Ad Costs Fall 11%
MediaDailyNews, David Goetzl - Monday, March 15, 2010
Although media companies report the recent scatter market is strong, costs f ...
- Shout Out: MDC Partners Creates Production Co.
MediaDailyNews, David Goetzl - Monday, March 15, 2010
MDC Partners, the holding company whose portfolio spans from direct mail ...
- Masters To Tee-Off In 3D
MediaDailyNews, David Goetzl - Monday, March 15, 2010
Augusta National Golf Club, hidebound to tradition in many ways, has stru ...