Richard Bina

Articles by Richard All articles by Richard

• The Supply Chain Crisis Broke The Marketing Rules. You Should, Too in Marketing Insider on 06/13/2022
  

  Here's the gift of the crisis: It's time to reduce retail ad spend and increase investment in brand advertising.

• The Supply Chain Crisis Broke The Marketing Rules. You Should, Too in Marketing Insider on 04/08/2022
  

  Here's the gift of the crisis: It's time to reduce retail ad spend and increase investment in brand advertising.

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