- For TV, Crisis Is Catalyst For Change
On Media, Diane Mermigas - Friday, December 21, 2007
Television is not the only place in Medialand where crisis will ...
- Video Games Are Business Bonanzas For Big Media
On Media, Diane Mermigas - Thursday, December 20, 2007
Before there was the iPod and the iPhone and Internet addiction, the ...
- Consumers: Giving Up Web Privacy Is Costly
On Media, Diane Mermigas - Wednesday, December 19, 2007
The only thing scarier than the rampant dissemination of personal information ...
- Strike Will Transfer Ad Power To Web, TV To Revamp
On Media, Diane Mermigas - Tuesday, December 18, 2007
The reinvention of advertising form and value--media's most formidable and exhilarating s ...
- WSJ Not Hitting Potential Growth, Watch Murdoch Work It
On Media, Diane Mermigas - Monday, December 17, 2007
It is the ultimate irony that the $5.6 billion acquisition of D ...
- Murdoch Might Just Save Newspapers
On Media, Diane Mermigas - Friday, December 14, 2007
Rupert Murdoch's real battle is to save the newspaper industry (his lifelo ...
- Home Hub: If You Build It, They Will Come
On Media, Diane Mermigas - Thursday, December 13, 2007
The multimedia home hub is a good concept that no one--not ev ...
- TV Nets Stuck: Strike Ends With New Metrics
On Media, Diane Mermigas - Wednesday, December 12, 2007
The unprecedented woes plaguing the media and entertainment industries come down ...
- TV's Rev Woes Reach Tipping Point
On Media, Diane Mermigas - Tuesday, December 11, 2007
Wall Street is growing more uncomfortable with intensified TV viewer erosion, i ...
- Traditional Media: Go Digital, Increase Ad Revs
On Media, Diane Mermigas - Monday, December 10, 2007
Making the case for traditional media advertising is no longer easy, giv ...
- Comcast's Fall From Grace Echoes Cable Industry
On Media, Diane Mermigas - Friday, December 7, 2007
For investors, Comcast's fall from grace represents the unwinding of the company ...
- Digital World Could Be Marketers' Dream
On Media, Diane Mermigas - Thursday, December 6, 2007
In 2008, mobility and social networking will be powerfully intertwined growth catalyst ...
- Expectations: Recent Forecasts Suggest Ad Growth Is Nil
On Media, Diane Mermigas - Wednesday, December 5, 2007
Looking past the gee-whiz ad forecasts should be mandatory for anyone playi ...
- Disney: More Video Game Control Means More Profits
On Media, Diane Mermigas - Monday, December 3, 2007
The winding evolution of video games--the oldest of today's popular interactive platforms-- ...
- Play To Win: TV Nets Test New Compensation Models
On Media, Diane Mermigas - Friday, November 30, 2007
The development and trial of new business models that utilize digital interactivi ...
- Battle Stations: Wireless Cos. Challenge Traditional Media
On Media, Diane Mermigas - Thursday, November 29, 2007
Intensifying free-market competition will accomplish what the Federal Communications Commission did no ...
- Consumer Electronics Racks Up Sales--And E-Waste
On Media, Diane Mermigas - Wednesday, November 28, 2007
Robust consumer electronics sales this holiday season may be good for ...
- TV Nets: End Strike Or Face Ad Slump
On Media, Diane Mermigas - Tuesday, November 27, 2007
The greatest impetus for a settlement is the reaffirming signs that t ...
- E-Commerce Redefines Marketing--Now And Forever
On Media, Diane Mermigas - Monday, November 26, 2007
Elusive consumers are being pursued with wild abandon by television networks, whi ...
- Will Amazon's Kindle Click With Book Lovers?
On Media, Diane Mermigas - Wednesday, November 21, 2007
It is striking to ponder Amazon founding chairman Jeff Bezos' strategy behi ...
- Google's Wireless Status: Kingpin
On Media, Diane Mermigas - Tuesday, November 20, 2007
The anticipated bidding war over the last bit of wireless spectrum amo ...
- Economic Hits: Internet May Revitalize Net Ads, Content
On Media, Diane Mermigas - Monday, November 19, 2007
This is the first major stretch of economic volatility in which t ...
- Internet Expands Reach, But Narrows Vision
On Media, Diane Mermigas - Friday, November 16, 2007
The Internet allows users to delve deeper into their interest areas mo ...
- U.S. Media Companies Confront Global Realities
On Media, Diane Mermigas - Thursday, November 15, 2007
Media companies hoping to recapture double-digit growth in markets outside the U. ...
- Digital Future: Ideas Wanted
On Media, Diane Mermigas - Wednesday, November 14, 2007
It sounds dramatic to declare "The End of Advertising As We Kn ...
- Fear Factor: Strikes, Slowdown Spell Disaster
On Media, Diane Mermigas - Tuesday, November 13, 2007
The economic slowdown and subprime-induced credit crunch will take a negative to ...
- Telcos To Cable: You Can Hear Me Now
On Media, Diane Mermigas - Monday, November 12, 2007
Comcast and AT&T are taking their fight for bundled consumer and sma ...
- News Corp.'s Secret Weapons: More Potent Than Meets The Eye
On Media, Diane Mermigas - Friday, November 9, 2007
At a time when Big Media is wrestling with digital transition, econom ...
- Advertising's Seminal Moment: New Challenges, Old Problems
On Media, Diane Mermigas - Thursday, November 8, 2007
The launch of inventive new behavioral marketing platforms by Facebook and Goog ...
- Shift Success Depends on Breakup Values
On Media, Diane Mermigas - Wednesday, November 7, 2007
After years of preaching synergy, the powers-that-be at InterActiveCorp and Time Warn ...