- Retrans, Ad Fees Transforming TV Sector
On Media, Diane Mermigas - Friday, April 23, 2010
What's a TV viewer worth these days of intense media fragmentation? Mo ...
- Internet Cos. New Normal May Be Misleading
On Media, Diane Mermigas - Friday, April 16, 2010
Google is a bellwether for an increasingly holistic ad market, in whi ...
- Mobile, Digital Ads Key To Immediate Consumer Purchases
On Media, Diane Mermigas - Friday, April 9, 2010
The explosion of mobile Internet devices led by Apple's new iPad a ...
- iPad Could Be Promised Land For Media, Advertisers
On Media, Diane Mermigas - Tuesday, April 6, 2010
Apple's iPad and new applications could be a ticket to digital interacti ...
- TV's Disappearing Status Quo
On Media, Diane Mermigas - Tuesday, April 6, 2010
Recent data points render still more evidence that traditional media's status q ...