As an Oakland, Calif., native and lifelong Northern Californian, I'm in basketball euphoria. The Golden State Warriors, perennially at the bottom of the standings, … Read the whole story
Paid-search spend continues to decline. Some would rather hear that "growth continues to slow." Although that's a true statement, some of the marketing budget … Read the whole story
Some 63% of businesses use email to collect data, according to a report released earlier this week. Read the whole story
According to a recent study and report from Nate Birt for Visually, high quality visual content can have a major impact on the conversion … Read the whole story
Marta Martinez leads AOL's advertising sales organization, where her mission is to simplify marketing for AOL's clients. She's doing that by educating clients on … Read the whole story
Now, under the auspices of its parent company, McCann Worldwide, the Mithun name will be retired in favor of McCann Minneapolis. Read the whole story