Emails were sent more to Whites than to Blacks, Hispanics and Asians, Pew Research reports. Read the whole story
The integration ties insights from Outreach with the email and web personalization features of Terminus. Read the whole story
The cost-per-click rose by 9% as part of the COVID-19 pandemic shift, Socialbakers reports. Read the whole story
Fund-raising veteran Greg Fox previously served at Merkle, where he launched the firm's marketing agency. Read the whole story
"It's troubling that important decisions are being made by tweet," the ANA's Dan Jaffe says. Read the whole story
The strategic new hire by search intelligence company Captify comes as Apple moves to strengthen its privacy policies and Google sunsets support for third-party … Read the whole story