If 2016 has reaffirmed one thing, it is that email pounds social whenever ROI and sales are examined. Hence, marketers are ditching social "buy" buttons for content-driven email campaigns. Read the whole story
Customer data and marketing company NGDATA announced the closing of a $9.4 million Series B investment round on Thursday, bringing the company's total investment … Read the whole story
Email marketing was the most read-about and sought after marketing tactic among professionals in the industry during the busy holiday season, according to a … Read the whole story