• Denny's, Nat Geo Kids Team On 'Adventure Menu'

    The "interactive" menus aim to encourage parents and kids to learn together, with quirky animal facts, quizzes and fill-in stories based on NG Kids content. The new menu includes several items verified by the Kids LiveWell program. ...Read the whole story

  • Purina One Plans 'Cat Cafe' For NYC

    St. Louis-based Nestle Purina Pet Care is building on the feline phenomenon already popular in Europe and Asia to open what it is calling the first ever Cat Cafe in America. Patrons can sip "cat'achinos" while spending time with adoptable cats. ...Read the whole story

  • FirstBank Mocks Google Glass

    "We want to educate early adopters that not all banking apps are the same," Brian Jensen, FirstBank's senior vice president of marketing, tells "Marketing Daily." "Our app has a lot of robust features but it also has a clear, simple interface that is very user-friendly." ...Read the whole story

  • P&G Helps Grads With Professional Profiles

    Brand representatives will offer beauty and grooming services and the chance to take a professional profile photo. LinkedIn career specialists will also be on hand to help students update their profiles for maximum attention. ...Read the whole story

  • Cetaphil Launches 'Gentle Power' Effort To Consumers

    The campaign includes traditional media, social media, ecommerce, and media planning. It is a step-change in the Cetaphil's marketing efforts, which have historically relied primarily on dermatologist recommendations to patients. ...Read the whole story

  • Doritos Tests Mystery Flavors In Stores Nationwide

    Doritos is asking consumers to try all three flavors and vote for their favorite on a Bold Flavor Experiment site, using promotional codes supplied on the bags (or obtained through an 800 number), starting April 29. ...Read the whole story



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