[Restaurants] Wendy's and McDonald's are among the restaurant chains beefing up the marketing of gift cards this year. Read the whole story

[Research] Hewlett-Packard dropped from 10th place to last in the latest Delahaye Index, which analyzes the corporate reputation of the largest companies in the … Read the whole story

[Packaged Goods] Heinz and Hasbro are partnering on a holiday promotion that puts questions from the new Trivial Pursuit Totally '80s Edition on more … Read the whole story

[Retail] With the exception of Target, consumers don't want to shop at discount stores the way they did last year, judging from the November … Read the whole story

[Beverages] Coca-Cola North America and Caribou Coffee plan to launch a line of premium ready-to-drink iced coffees in the U.S. next summer. Read the whole story

[Trends] In his annual roundup of trends for the New Year, Brand Keys President Robert Passikoff says consumer engagement--and its measurement--remains a top priority … Read the whole story