[Automotive] Market researchers say the so-called urban cowboys, those who bought trucks for the image, are leaving in droves and that's a large hunk … Read the whole story
Automotive BMW, Germany Cummins Inc. Honda, Japan Johnson Controls Banking HSBC, UK Rabobank, Netherlands Standard Chartered Bank, UK Westpac Banking Corp., Australia Consumer Products … Read the whole story
[Restaurants] "You can talk all you want about the health issue, but one thing you can't say about McDonald's is that they're not extremely … Read the whole story
[Strategy] Timing mobile advertising campaigns to coincide with product releases or major events can create maximum exposure for brands. Not only did the ad … Read the whole story
[Retail] Scheduled to open in Brooklyn's Red Hook on June 18, the company is running a campaign from June 9 through June 30, from … Read the whole story
[Research] The brightest spot Discover Financial's monthly survey is that consumers are still managing to have money left over after paying monthly bills. According … Read the whole story
[Awards] Leo Burnett's Wii effort won for avoiding the usual target for digital games: callow youth. The campaign for Wii instead appealed to parents … Read the whole story
[Retail] Last year, he says, 44% of people say they planned to spend more on green purchases, and this year, that number has fallen … Read the whole story