Users log onto Doritoslatenight.com and point the printed marker on the bag at a Web cam to launch virtual performances that seem to "pop … Read the whole story
A culture of innovation will not bloom without careful nurture, including a good dose of outside fertilization. Read the whole story
With the new arrangement, Taco Bell gets access to the NBA brand for in-store promotions; sponsorship of NBA, Women's National Basketball Association and NBA … Read the whole story
The television commercials will run in spot markets on broadcast and cable networks such as ABC, CBS, NBC, Bravo, Comedy Central, MTV, Discovery Channel … Read the whole story
While traditional supermarkets experienced a moderate sales gain of 3.6% in 2008, reaching $403.7 billion, its share of food retailing dollars slipped to 42.1%, … Read the whole story
Chipotle Mexican Grill, the national burrito chain, is extending its "My Chipotle" ad campaign, which it launched in May, by asking consumers to write … Read the whole story