"With the economy being down, a lot of people are staying at home and renting movies and popping popcorn because popcorn is a relatively … Read the whole story
Top 10 DMAs in which reside adults who imbibed a sports drink in the past week: 1 Harlingen/ Weslaco/ Brownsville/ McAllen, Texas 2 San … Read the whole story
Why marketers are turning to personalized digital coupons instead of brand-dampening, profit-killing price cuts. Read the whole story
In addition, the venues and types of marketing covered are being expanded to include video and computer games rated "EC" or early childhood; other … Read the whole story
The music videos, from artists in genres like metal, hip-hop, electro and new-disco, were produced by Scion and will be distributed via iTunes, and … Read the whole story
"The types of non-voluntary [advertising] restrictions currently being advocated" -- including restricting ads to "tombstone" formats -- "are both unconstitutional and will do real … Read the whole story
A new survey from American Express reports that many people will reward themselves for paring back on gifts with what it calls "party driven" … Read the whole story
Woods needs to be on his best behavior for the next few years. "Make things right with your wife -- even if she's your … Read the whole story