Top of The News
by Thom Forbes
It doesn't take an economist to sense that people are going to resist price hikes in these jittery times. That perception seems to be the main driver behind ConAgra's edgy, … Read the whole story
RESTAURANTS
by Karlene Lukovitz
Starbucks has partnered with MOG Music Network (MMN) to provide music fans with exclusive access to video coverage of the Bonnaroo Buzz Tour leading … Read the whole story
COMMENTARY
by Beau Fraser, Op-Ed Contributor
We seem to mix our altruistic side as human beings with our professional side as marketers. Read the whole story
RETAIL
by Sarah Mahoney
So far this year, sales are up smartly: In both February and March, Bain says both department store and direct-owned luxury chains saw double-digit … Read the whole story
PACKAGED GOODS
by Karl Greenberg
Pennzoil is focusing on its customers -- how they feel about the brand and how it helps them -- in a new effort, launching … Read the whole story
RESEARCH
by Karl Greenberg
What it found avers the "revenge of the nerds" dictum that the kids you kicked around in shop class are making more money, traveling … Read the whole story
AIRLINES
by Tanya Gazdik
JetBlue Getaways will award one lucky winner with a two-night, three-day vacation package to a partner property, the Hotel Palomar Los Angeles-Westwood, a Kimpton … Read the whole story
CONFERENCE
by David Goetzl
Noted author Arthur Middleton Hughes, vice president at the Database Marketing Institute, said a larger share of a company's marketing budget can go to … Read the whole story