Rather than offering a traditional blanket "thank you" or a discount or promotion for reaching two million Facebook fans, AT&T will take two full … Read the whole story

When HTC launched its Sensation 4G superphone on T-Mobile last year, it had one problem to overcome: T-Mobile already had 4G phones on the … Read the whole story

Resource's core target audience is women 35 to 45, typically married and with children, who are affluent, have "holistic" lifestyles and tend to be … Read the whole story

Probably best known as a tourist destination for American history buffs, the City of Brotherly Love is going to be putting fine arts on … Read the whole story

Volkswagen of America is partnering with Dave Matthews Band for its 2012 summer tour. This is not the first automotive sponsor for the band. … Read the whole story

A Chevy Sonic will be awarded to both the 2012 Street League Champion and a Street League fan. Through an online contest, consumers can … Read the whole story

Here at "Marketing Daily," we spend a lot of time dodging brand baloney. It's not easy. We wade through overblown press releases that relentlessly … Read the whole story