Top of The News
by Thom Forbes
Walt Disney chairman Robert A. Iger, who today will announce with First Lady Michelle Obama a new set of nutritional standards for products that advertise with the company's child-focused media … Read the whole story
PACKAGED GOODS
by Karl Greenberg
An article in "The Onion" by one "Fred Hammond, director of digital video and social media integration, Tide Detergent," is all about a putative … Read the whole story
COMMENTARY
by Margaret Firalio
Can 18- to-34-year-old men still be found via television, a medium that is approaching 100 years of age? And more importantly, can we get … Read the whole story
AUTOMOTIVE
by Karl Greenberg
Because this is the first true performance vehicle under the Scion lineup, the campaign,via AOR San Francisco-based Attik takes digital, TV, print and out … Read the whole story
BEVERAGES
by Karlene Lukovitz
The privately owned, Seattle-based company launched in 2007, reportedly the first U.S. maker to market sodas entirely sweetened by natural, plant-based stevia (it now … Read the whole story
FINANCIAL SERVICES
by Tanya Gazdik
Bank of America is launching two advertising efforts, one for its Merrill Lynch Wealth Management product and the other for U.S. Trust, geared toward … Read the whole story
TELECOM
by Aaron Baar
Boost Mobile is moving from being an amplifier of consumers' complaints about their wireless providers to showing how it can solve those problems in … Read the whole story