Marketing Daily
Tuesday, September 18, 2012

Top of The News

Lots Of Static Over FTC's 'Do Not Call' Registry
by Thom Forbes

Although the Federal Trade Commission's "Do Not Call" list contains 209 million phone numbers, including 89 million mobile devices, more folks than ever are complaining about "unwanted phone solicitations," reports … Read the whole story

  • AUTOMOTIVE
    For Laughing Out Loud, It's A New VW Campaign
    by Karl Greenberg

    "After our sales success recently; there has just been a lot of chatter both in the press and from our customers," Kevin Mayer, VP … Read the whole story

  • FOOD
    Wonderful Pistachios Unveils New Get Crackin' Ads
    by Karlene Lukovitz

    The latest 15-second videos for Wonderful Pistachios -- a $30-million campaign launching Sept. 17 on primetime shows including "Survivor" and "X Factor Results" -- … Read the whole story

  • ELECTRONICS
    Tablets Boosting PC Satisfaction Rates
    by Aaron Baar

    All those tablets that consumers are buying (and seem pretty happy with) are bolstering the entire personal computer industry. "What we're seeing is improvement … Read the whole story

  • RETAIL
    Toys R Us, Walmart Rev Toy Engines
    by Sarah Mahoney

    As the holiday season gets closer, both Toys R Us and Walmart are firing up every retail channel they've got. Toys R Us has … Read the whole story

  • AUTOMOTIVE
    Honda Launches Huge 2013 Accord Push
    by Karl Greenberg

    RPA, the long-time agency for Honda, rolls out its new palette of advertising for Honda's model-year changeover. The agency, like the automaker, is pretty … Read the whole story

  • COMMENTARY
    Welcome To The All-Channel World
    by Len Stein

    Ubiquity is YouTube's goal. YouTube doesn't want you to just watch videos and then get on with your life. It wants viewers to stick … Read the whole story