MediaDailyNews
Friday, June 24, 2005
  • Brand New World Strikes Brand New Deal, Will Create Ads For VOD, Wireless, In-Store

    Video producer Believe Media and agency Brand New World have entered into a joint partnership to create and produce long-form content for marketers that … Read the whole story

  • Arbitron: Younger People Cut The Cord, Become Cell Phone-Only Users

    The number of people who use cell phones as their exclusive or primary telecommunications device is growing rapidly, and this raises important questions about … Read the whole story

  • Consumer Conference Call

    The advertising industry has grown so much so fast it should be tested for steroids. There are more media choices for advertisers to buy … Read the whole story

  • Summer Role Reversal: Nets Get Real, Cable Gets Scripted

    Sticking to what works in the summer, broadcast networks are finding success again with reality shows, while cable networks are finding that scripted shows … Read the whole story

  • AOL, Ford Stike Video Sponsorship Deal, Launch 'Virtual' Film Festival

    In an effort to expand its video content library, AOL's Moviefone unit Thursday announced plans to launch a virtual short film festival next week. … Read the whole story