Fox's typical fourth-quarter rating swoon came with some unusual and disconcerting news: The network's median age for viewers is now five years older. The … Read the whole story

A battle in the exceedingly clichéd "Cola Wars" will take place in the coming Super Bowl. Coca-Cola said Wednesday it will advertise in the … Read the whole story

As Hershey Co. looks to reinvigorate sales in core products such as Kisses and Reese's, the company plans to double ad spending--and continue using … Read the whole story

First comes the bad news. Then comes the touted revamp. After weathering a storm of negative PR for cutting 71 members from the newsroom … Read the whole story

Australian media titan Rupert Murdoch is in buyer mode. He has teamed with the Chandler family to make a bid for the Tribune Company. … Read the whole story