Thursday, September 25, 2008
  • Discovery, You Tube Cross-Promote TV Net

    Discovery Communications has joined the YouTube conga line of TV networks doing business with the online video Web area. Discovery is debuting Wednesday on nine channels on YouTube, as well as a series of targeted international channels. ...Read the whole story

  • Battista Named Prez, Fox Cable Networks

    Rich Battista has been named president of Fox's national cable nets, responsible for various channels including FX. Among other duties, he will be in charge of all Fox cable networks' advertising sales efforts. ...Read the whole story

  • Execs Say Madison Avenue Killing the Radio Star

    Top executives at leading radio companies acknowledged Wednesday the industry's rocky times, but attributed it more to perception than reality. Advertisers have failed to appreciate the appealing content and marketing opportunities radio offers, they said. ...Read the whole story

  • Channel One, Access 360 Push Youth Vote

    Highlighting the medium's ability to connect with young audiences, two digital out-of-home networks are launching public service campaigns, including interactive and user-generated components, urging young adults to take an interest in politics and vote. Although they are taking different approaches, Channel One and Access 360 both hope to motivate America's famously apathetic teens and 20-somethings to exercise their civic right. ...Read the whole story

  • SeeSaw Enhances Sports Coverage With 3 Nets, Blimp

    SeeSaw Networks has added three place-based networks and a blimp to its portfolio of digital out-of-home networks targeting sports fans: the ONTrack, OnSite Network and The Bar Network, which delivers sports programming to bars and gambling venues, and the Atherton Communications blimp. ...Read the whole story

  • Siegel + Gale To Open Media Division

    Branding firm Siegel + Gale is opening a media arm. The new "dynamic media practice" will be headed by former Martha Stewart Living Omnimedia digital executive Thomas Mueller as global director. ...Read the whole story

  • 'House' Keeps Tuesday Healthy For Fox

    Against stronger competition, Fox Tuesday ratings fells somewhat versus the week before. But the drop wasn't enough to take away a Fox win for the second night of the new season. ...Read the whole story

The Future Of Media: Journalism

I met my first citizen journalist 32 years ago. You might even call her an early blogger. Ollie Hoyes from Olyphant, Penn., wrote the "Mid Valley Medley," a free-flowing column for her local weekly newspaper. When ...More