• Nielsen, Arbitron Battle For Radio Ratings by Erik Sass

  The number-crunching for Nielsen's first set of radio ratings is complete. The analysis brings some good news for radio broadcasters -- and (not coincidentally) Nielsen. As the research giant drums up interest in its new radio ratings service, it's positioned to compete with Arbitron in dozens of midsized markets. ...Read the whole story

• Magna: DVR, On Demand Use Limited, VOD On Rise by Wayne Friedman

  While DVR will continue to see growth, total DVR consumption remains small relative to all TV consumption. ...Read the whole story

• Goodby Wins Five, 'Best In Show' At '09 Creative Media Awards by Joe Mandese

  For the second year in a row, San Francisco-based Goodby, Silverstein & Partners had a near sweep of Media magazine's Creative Media Awards, winning five of the event's 17 awards, and taking Best in Show, which went to an innovative online campaign for Frito-Lay's Doritos brand based on a spooky, virtual "Hotel 626". ...Read the whole story

• Nielsen May Join With CIMM by David Goetzl

  Nielsen vice chair Susan Whiting said Wednesday the measurement company hopes to find a way to link with the fledgling consortium of media companies, advertisers and agencies looking to launch their own research initiative. ...Read the whole story

• Sony's '2012' Spot Blankets TV Homes by Wayne Friedman

  In perhaps one of the biggest TV commercial roadblocks in recent memory, Sony Pictures Entertainment will run a two-minute trailer covering 90% of TV homes for its big disaster movie "2012" next week. ...Read the whole story

• Stewart: Edit/Ad Lines Will Continue To Break Down by David Goetzl

  Martha Stewart, founder of the media company that carries her name, said she used to be "very angry" about blurring the line between editorial and sales operations. But business realities and perhaps more consumer acceptance softened her stance. ...Read the whole story

• Virgin, CW's 'Fly Girls' Take Off by Wayne Friedman

  Moving further into the branded entertainment/reality TV show genre, The CW and U.S. airline Virgin America are launching new reality TV show called "Fly Girls." ...Read the whole story

• Clear Channel Goes Digital In NYC Burbs by Erik Sass

  Slowly but surely, digital signs are closing in on Manhattan. With a stronghold in Times Square, the signs are now moving to surround the island from the north. The newest deployment brings a digital display network to the downtown area of White Plains, NY. ...Read the whole story

• CBS Dominates Tuesdays With 'NCIS' by Wayne Friedman

  CBS stormed into the second day of the new TV season with several "NCIS" shows doing major damage. "Jay Leno" saw an uptick in ratings. ...Read the whole story

• WorldNow, AP Sign Online Agreement
• Gersh To Oversee NBC News Biz Development
• Weisenberg To SVP, Marketing, Sundance

Recent Most Read Stories

• Digital TV Video Biz Is Booming
• Initiative Wins Amazon's Global Media Account
• Updated: Out-Of-Home Trading Platform Integrates With Mediaocean, Posterscope Backs Move
• Media Storm Inks Ad Buying Deal With Videology
• Former IPG Exec Pahade Named Poptent CEO
• Sony Debuts Marketing Campaign For 4K TV Sets
• Clear Channel Outdoor Unveils Consumer Networks
• Budweiser Bows New Campaign, Topped With Responsible-Drinking Blimp
• Audio Killed the Radio Star
• Mars Contract Suit Against Y&R Continues

Previous Issues

• Tuesday, May 21, 2013
• Monday, May 20, 2013
• Friday, May 17, 2013
• Thursday, May 16, 2013
• Wednesday, May 15, 2013
• Tuesday, May 14, 2013
• Monday, May 13, 2013
• Friday, May 10, 2013
• Thursday, May 9, 2013
• Wednesday, May 8, 2013
• More Issues »