• GroupM Revises Ad Forecast Down To 5.1% by Steve McClellan

  The continuing uncertain economic climate in both Europe and the U.S. has led WPP's GroupM to downgrade its global ad spending growth forecast for 2012. The firm now predicts growth will reach 5.1% to $506 billion in measured media. ...Read the whole story

• Nielsen To Overhaul Local Metrics In 4Q by David Goetzl

  Nielsen's overhaul of its local measurement service with set-top-box data and a new code reader will begin rolling out late this year in the Charlotte, Dallas and St. Louis markets. The new data will be available alongside the current ratings in early 2013, allowing stations an opportunity to evaluate it before a switchover. ...Read the whole story

• Hearst-TWC End Carriage Standoff by David Goetzl

  A slew of Hearst-owned stations were restored in Time Warner Cable homes late Thursday, bringing an end to a standoff that began July 10. The deal covers the ABC affiliates in Boston and Pittsburgh and multiple NBC stations that will begin carrying the Olympics next week. ...Read the whole story

• 5 TV Spots Earn Emmy Nominations by Wayne Friedman

  The Academy of Televison Arts & Sciences nominated five TV commercials for an Emmy. Included in the mix is Wieden + Kennedy's high-profile and controversial "It's Halftime In America" spot for Chrysler featuring Clint Eastwood. Deutsch LA got two nominations both for its critically acclaimed Volkswagen campaign "The Dog Strikes Back." ...Read the whole story

• Arbitron PPM Gets MRC Accreditation In 5 Big Markets by Erik Sass

  Radio ratings firm Arbitron scored a big win: It has received accreditation from the Media Rating Council for its Portable People Meter ratings service in five media markets nationwide, including some of the nation's biggest. ...Read the whole story

• Consumers Catching Up With Smart TV Apps by Wayne Friedman

  While desired apps for new smart TV come from the most popular online destinations, such as Netflix, YouTube and Facebook, many consumers are still not familiar with the functions of these new TV sets. ...Read the whole story

• SMG Remains World's Largest Media Agency Net, Combined Aegis/Dentsu Ranks No. 3 by Joe Mandese

  Publicis' Starcom MediaVest Group once again is the world's largest global media services network, but Omnicom's OMD unit is nipping at its heels. ...Read the whole story

• Fleishman-Hillard Launches Unit To Address Muslim Consumers by Steve McClellan

  Omnicom PR shop Fleishman-Hillard today launched a new unit dedicated to helping companies communicate with the world's 1.8 billion Muslim consumers. Based in Malaysia, the new operation is called Majlis, an Arabic term referring to an assembly for dialogue. ...Read the whole story

• Mag Bag: Macy's Spikes MSLO Deal by Erik Sass

  Martha Stewart Living Omnimedia has encountered a setback in its strategy to increase revenues through merchandising and retail deals. ...Read the whole story

• Lincoln, Hershey Back 'The Closer' by David Goetzl

  TNT said the final episodes of "The Closer" will have Lincoln and Hershey as top-line sponsors as the series, which has transformed TNT, gets ready to wrap Aug. 13. ...Read the whole story

• SMG Remains World's Largest Media Agency Net, Combined Aegis/Dentsu Now Ranks No. 3 by Joe Mandese

  Publicis' Starcom MediaVest Group once again is the world's largest global media services network, but Omnicom's OMD unit is nipping at its heels, according to new estimates released this morning by Paris-based RECMA. Both those agency networks tied with a 10.7% share each of the global media agency network marketplace, as defined by RECMA. ...Read the whole story

• Layoffs, Exits At Time Inc. Sports Mags Expected
• Clearleap Launches Authentication Business For TV Everywhere

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Previous Issues

• Thursday, May 23, 2013
• Wednesday, May 22, 2013
• Tuesday, May 21, 2013
• Monday, May 20, 2013
• Friday, May 17, 2013
• Thursday, May 16, 2013
• Wednesday, May 15, 2013
• Tuesday, May 14, 2013
• Monday, May 13, 2013
• Friday, May 10, 2013
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