Aegis Group, which itself has agreed to be sold to Japan's Dentsu, has been on an acquisitions tear, and this morning announced two new … Read the whole story
Universal McCann's custom content division -- started a little more than two years ago as a U.S.-focused practice -- now has 35 custom campaign … Read the whole story
Yahoo is making a bid to be a pacesetter in media companies' burgeoning emphasis on developing second-screen experiences, where TV viewing content is synced … Read the whole story
Politicians who find the prevailing winds blowing against them can now turn to the Weather Channel to build support. The channel is joining many … Read the whole story
Discovery Communications witnessed steady gains in advertising sales for its U.S. networks in the second quarter. Advertising sales climbed 6% to $387 million -- … Read the whole story
Mark LaNeve, formerly the top marketing executive at General Motors, is joining WPP ad shop Team Detroit as chief operating officer, the agency has … Read the whole story
The Interpublic Group of Companies is hosting an awards program to honor agencies and people within its organization that have made standout efforts on … Read the whole story
The third night of competition at the London Summer Olympics scored an average 31.6 million average viewers on the NBC Television Network -- the … Read the whole story
Hearst Digital Media will use Sprinklr's tools to help its media properties -- including 'Elle,' 'Cosmopolitan' and 'House Beautiful' -- post across social networks, … Read the whole story
Being a digital-only publication isn't saving News Corp.'s tablet-inspired newspaper, The Daily, from some of the trends affecting the print newspaper business: the need … Read the whole story
It was only four years ago to the day -- August 1, 2012 -- that the Great Culture Wars started. Fast-food companies inflamed the … Read the whole story
With all the shenanigans over in London right now surrounding the Olympic games, it's inevitable that the lives of Londoners and those in towns … Read the whole story