Amazon came in No. 1 again this year in YouGov's value perception ranking. What's more, it's out in front by miles, with a score … Read the whole story
The worst thing about the President Elect dismissively tweeting about the "failing New York Times" isn't that he used it to display his power … Read the whole story
Ad spending volume expanded to its biggest October ever, according to the latest monthly update of the Ad Market Tracker. The index, which was … Read the whole story
Call it the Frog in Boiling Water Syndrome. It happens when creeping changes in our environment reach a disruptive tipping point that triggers massive … Read the whole story
AppNexus has banned Breitbart News, the ultra-conservative news outlet that was led by Steve Bannon, who's now President-elect Trump's chief strategist, from its ad … Read the whole story
The questions a TV columnist is asked most frequently include: What is your favorite show? Do you like [insert show title]? And sometimes: Who … Read the whole story
Native ad software publisher Sharethrough is calling on publishers to stop fake news from serving up in Google search and Facebook News streams, and … Read the whole story
The double-digit percentage declines are expected, given that 2017 will be a off-political and off-Olympics year. Also noted is that political TV advertising is … Read the whole story
Seventeen media, marketing, and communications agencies are partnering to form Titanium Worldwide, the first collective of certified-diverse companies operating as a single agency. It … Read the whole story
In four years, the business is expected to rise another 23% to 138 million subscribers by 2021. The average U.S. SVOD subscriber will pay … Read the whole story
Independent TV networks showed a sharp rise in national commercial impressions for the month of October. topping a year ago by more than a … Read the whole story
Rocked by two recent scandals that are still being investigated, Dentsu said today it was canceling its annual New Year Party, which had been … Read the whole story
AT&T says exempting DirecTV from data caps is not only consistent with net neutrality, but also marks a "pro-consumer" challenge to the cable industry. Read the whole story
As U.S. shoppers search for products online and U.S. retail marketers continue to ramp up campaigns preparing for the Black Friday and Cyber Monday … Read the whole story
Cincinnati-based media agency Empower MediaMarketing said it has expanded its trading platform by integrating programmatic TV buying capabilities via partnerships with Videa and WideOrbit. Read the whole story