Political media campaigns will spend a record $6 billion on advertising in 2020, a 14.3% increase over the $5.25 billion spent in the 2018 … Read the whole story
Allison Kallish joins Magna from Starcom, where she was senior vice president-managing director with oversight of Samsung investment, among other duties. Read the whole story
Set to rollout over the next few months, Facebook is positioning the change as an opportunity for brands to be part of what's culturally … Read the whole story
The parent company aims to generate incremental ad revenue, while attracting users with potential to be converted to pay FuboTV subscribers. Read the whole story
Television sets are emerging as the dominant way consumers connect with connected TV (CTV), according to a quarterly tracking study from ad tech firm … Read the whole story
Roku remains the leading set-top box/software platform for connected TV sets in the U.S.-- now hitting 41 million devices. Read the whole story
In the 887 days since he took office, the President has demonstrated a remarkable tenacity to lie about even seemingly obvious facts, despite an … Read the whole story
The gun-rights group said content for the channel, produced by Ackerman McQueen, went way beyond its "core mission." The agency fired back. Read the whole story
CEO Kent Johnson noted it wasn't a political statement about immigration policy, but "a statement about human decency." Read the whole story