In a candid conversation, Y&R's global chief discusses how he's been re-engineering one of Madison Avenue's biggest and oldest agency brands for the digital … Read the whole story
The good news is that "advertising and marketing" companies rank among the fastest-growing on Inc. magazine's just-released "Inc. 5000" list. The bad news is … Read the whole story
The latest suit argues that the company should be accountable for the nearly $1 billion (so far) in lost value that holders of Omnicom … Read the whole story
The company's ad revisions come after complaints by competitor SC Johnson and a follow-up investigation by the NAD. Read the whole story
TV watchdog group Parents Television Council has kicked off an outdoor ad campaign -- on one of the giant digital screens in New York's … Read the whole story
- COMMENTARY
Tablets might be the ideal video viewing device for ads. That's the finding of a research report by IPG Media Lab and YuMelooking into … Read the whole story
The latest TV spot for Pepsi MAX reveals the real reason why NFL great Barry Sanders retired: so he can play football in EA … Read the whole story
Brooklyn-based digital creative agency Big Spaceship hired Rob Thorsen as executive vice president of client services, reporting to Michael Lebowitz, CEO. Thorsen will oversee … Read the whole story
General Mills tapped roster agency McCann Erickson to handle creative chores on its Pillsbury brand, previously handled by Saatchi & Saatchi. McCann Erickson also … Read the whole story
