Data from what is the best composite view yet of Madison Avenue's media-buying behavior reveals that a slowdown in demand during the second quarter … Read the whole story
Activist hedge fund Elliott Management has taken a 6.7% stake worth about $570 million in Interpublic Group, in what could be a precursor to … Read the whole story
Organic revenue increased 7% and net income attributable to MDC Partners increased to $16.5 million from $9.8 million. Net new business wins totaled a … Read the whole story
The shops were selected as the online auction and fixed-price transaction company continues to deal with the fallout from a security breach that occurred … Read the whole story
The investor had been rumored to be buying up shares in late May, sending IPG's stock price soaring. Although Elliott did not comment at … Read the whole story
The integrated campaign -- including TV, online video, in-store, social and digital creative, as well as digital media buying -- is an effort to … Read the whole story
The WPP shop will be responsible for all advertising, brand strategy, media planning and buying in both the U.S. and Europe. The new integrated … Read the whole story
That mobile tap on the shoulder to check something out is quite accepted by consumers, for now. At the moment, most smartphone owners are … Read the whole story
A nun sees the light when confronted with a "Dirty Little Habit." All the nuns were wearing dirty, smelly habits because the nun in … Read the whole story
BBDO San Francisco hired Matt Miller as executive creative director. He will partner with Steve Rutter to oversee the Wells Fargo account. Executive creative … Read the whole story
Georgia-Pacific's North American consumer business has added to its roster of agencies. The company selected Cutwater, San Francisco; Deutsch LA; Droga5, New York; and … Read the whole story