Thursday, May 26, 2016

Around The Net

  • GoDaddy Launches Business-Feedback App VentureBeat

    GoDaddy just released Flare -- a mobile app for entrepreneurs looking for constructive feedback. “Flare … invites anyone with a new business idea to submit concept overviews to a community and arrive at a general consensus on whether the idea has legs,” VentureBeat writes. “It’s touted as a ‘cross between Shark Tank, LinkedIn, and Tinder’ -- users swipe right if they like a submitted idea, and swipe left if they don’t.” ...Read the whole story

  • 10 Need-To-Know Tips For Google Expanded Text Ads WordStream

    Larry Kim calls the Expanded Text Ads one of biggest changes to AdWords Google announced Tuesday, and lays out 10 things advertisers need to know before the search engine makes the change. Kim believes the change will increase visibility for advertisers, explaining in the post that early reports indicate that Expanded Text Ads are seeing click-through rates increase by as much as 2%. His team has seen CTRs rise as much as 12% by adding ad or call extensions to mobile text ads. Kim explains. ...Read the whole story

  • Churchill Downs Installs Beacons For Food Ordering, Finding Car Mobile Strategies 360
  • Three Presses Ahead With Mobile Ad Blocking Trial The Drum
Nobody Will Miss Mobile Display -- Brands, Are You Prepared?

As Three offers ad blocking for a trial week, next month marketers must get ready to complement display with video, social and native to reach mobile prospects. ...More

  • As FBX Goes Dark, Future of Programmatic Is Bright

    Facebook's move to shutter FBX should be a surprise to no one, and will have a limited short-term impact on the average marketer. Longer term, however, there are some interesting questions. ...More

  • The Social And Mobile World Of Hispanic Millennials

    Hispanic Millennials have come of age with technology and social media. Not surprisingly, they have become very adept at using technology in their daily lives and staying connected to the world around them. The most recent ...More