After a TechCrunch report that Facebook was secretly building its own mobile phone swept through the tech blogosphere Sunday, the company issued a statement denying the report. The article said … Read the whole story
Mobile apps advertising will rocket to more than $8 billion in five years. Why? Because three in five computer devices will be able to … Read the whole story
"This is very different approach, bringing young entrepreneurs and partnering with them to help them create a sustainable business model. It's about getting involved … Read the whole story
ABC and Nielsen have linked on an initiative to make the iPad part of the "live" TV viewing experience. While tuning into the new … Read the whole story
Yahoo previewed features and functions Thursday scheduled for release this fall across its network of sites. During a product demonstration at its headquarters, the … Read the whole story
Multichannel marketing communications have multiple benefits, including a broader audience reach, multiple touch points to reach customers and greater amplification of your message. But … Read the whole story
I have been a Mac user for the past 7 years and I flat out refuse to use a PC for anything. With that … Read the whole story
This is going to be a big week for what I have been calling (and no one has stopped me so far) "second screening" … Read the whole story
A dispute between mobile marketing company EZ Texting and T-Mobile landed in court this morning, with EZ Texting alleging that the wireless carrier is … Read the whole story
The potential for marketers reaching teens through social location is huge. As the teen user base grows, marketers will have more ways to reach … Read the whole story
Yesterday Nielsen Mobile released a torrent of survey stats about mobile app usage and attitudes towards mobile advertising. The dominance of games, social networking, … Read the whole story
A proposed plan to reclassify broadband access as a telecommunications service "will have an immediate and significant adverse economic impact on small broadband Internet … Read the whole story
Although publishers have looked to Apple's iPad as a potential savior, Apple hasn't unveiled a standard system for allowing digital newspaper subscriptions to be … Read the whole story
Ford on Thursday kicked off a new combined print and mobile campaign for its Edge crossover in The New York Times that includes 2D … Read the whole story
The majority of mobile entertainment devices used by parents and kids host less than 20 apps geared toward children, but about 7% host more … Read the whole story
Three California residents have sued mobile ad technology company Ringleader Digital for allegedly violating their privacy with its media stamp, which the company describes … Read the whole story
Tribal DDB is aligning with sister Omnicom Group unit MobileBehavior to enhance its mobile marketing efforts on behalf of brands. MobileBehavior, a mobile consulting … Read the whole story
Microsoft Advertising on Thursday debuted its Mobile Advertising SDK for Windows Phone 7 and Microsoft Advertising Exchange for Mobile. Raj Kapoor, global director for … Read the whole story