The folks at Google and Apple must be snickering. The eWeek report today of Microsoft blaming Yahoo for a mobile "data drain" bug affecting a small number of Windows Phone … Read the whole story
Looking to gain a deeper marketing experience for mobile consumers, Starz Entertainment has become the first TV partner to sign up for AT&T's new … Read the whole story
"You're not paying attention, you're iPadding," my fiancée argues while we watch TV. I am "missing all the good stuff." "You have your face … Read the whole story
There is a very important detail about my life that I felt obligated to share with all of you for my first post. I … Read the whole story
I, as many other college students do, am constantly checking what is happening in my friends' lives on Facebook. I check in between classes, … Read the whole story
In its most recent earnings call, Google talked about the success of its click-to-call ads, which are apparently "generating millions of calls every month." … Read the whole story
"They've positioned it as in the middle between the choice and variation of Android phones and the user experience of an iPhone," says NPD … Read the whole story
In the heated battle among smartphone platforms, it's a virtual three-way tie for U.S. market share among the big three: Apple's iOS, Research in … Read the whole story
"We're kind of debunking the notion that only children want great-tasting cereal," says Derek Sherman, executive creative director for Kellogg's long-time creative agency, Leo … Read the whole story
After launching a demand-side platform for mobile media buying with WPP's GroupM last fall, DataXu today announced the formal launch of its DX Mobile … Read the whole story
Moreover, a full three-quarters of those marketers said they'll increase their spending (by an average of 59%) in the coming year. Of the 97 … Read the whole story
Falling prices and new business models will help U.S. e-book unit sales to grow from an estimated $313 million in 2009 to $2.7 billion … Read the whole story
That's what SapientNitro's Nathaniel Perez suggested during the social summit's mobile panel. GroupOn is a good example of that, obviously, but Perez believes we … Read the whole story