Apparently, for some American moms, no place or moment in life is too sacred to leave the cell phone behind -- some even during sex. But the big takeaway from the Meredith study is that American moms regard their phones now as a shopping tool. ...Read the whole story
edo is building out an advertising channel where a swipe of a credit or a debit card becomes the signal to serve up ads. The swipe at the point of sale activates Geocommerce Offers, a mobile advertising platform combining purchase and location data to target ads and offers in real-time. ...Read the whole story
Add Facebook to the list of big Internet and mobile players with their own app storefront. The social network Wednesday announced plans to launch an "App Center" in the coming weeks that will serve as a central hub for finding apps like Pinterest, Spotify, and Viddy as well as lesser-known titles that qualify for inclusion. ...Read the whole story
Internet radio listening is surging, according to new data unveiled this week by TargetSpot, which operates a digital audio ad network, and Pandora, the leading online audio platform. ...Read the whole story
The automaker says the CUE center screen and control panel represent the first automotive use of capacitive touch that brings in familiar multi-touch gestures. The system pairs with up to 10 mobile devices. ...Read the whole story
"TMI" or not, certain brands will be delighted to learn that one in five moms (born between 1977 and 1994) admit to consuming media in the bathroom. Whether they're checking Facebook, streaming TV or reading magazines, it's clear that moms are developing entirely new relationships with media -- and increasingly relying on their smartphones to do it. ...Read the whole story
In acquiring mSpot, Samsung signals again that it wants a bigger piece of the cross-device media market that Apple and Google pursue. mSpot gives the company an integrated music and movie service for its multiple platforms. ...Read the whole story
According to one of the leading ad networks, Millennial Media, the mobile ad spend from the finance vertical grew massively in 2011. Consider this a starting gun for even bigger, across-the-board ad investment as devices become where people manage and spend their money. ...More
Mobile open rates are rising faster than expected. If this trend continues, these rates will overtake opens on webmail and desktop email clients by the end of the year, or even as soon as this summer. Here's what I see as the three big implications of the boom in mobile email: ...More
My daughter, the world traveler, pulled out her Apple iPhone and FaceTimed me from a restaurant in Tel Aviv this morning; my time 5:30 a.m. in California, and her time about 10 hours later. She's visiting, for the second time, acting as tour guide for my mother. ...More