Wednesday, June 6, 2012
  • Denny's In 50-State Check-In Challenge

    To promote the release of its first mobile app, Denny's is offering free Grand Slam breakfasts for a year to a lucky winner (or team) who checks into Denny's locations in all 50 U.S. states. The launch kicks off Denny's latest "Tour of America" menu. ...Read the whole story

  • E3 Mobilized: A Third Of Americans Now Gaming On Smartphones

    At this year's E3 video gaming convention in Los Angeles, the impact of touchscreens and mobile play could be seen at many levels. Microsoft and Sony have both announced major mobile gaming initiatives. ...Read the whole story

  • Mobile Rich Media Ads Expand Cross-Platform

    Ad impressions from tablets and other connected devices increased to 20% in the first quarter, up from 15% a year ago. Ads that include video, a brand-related game or product catalog can push time spent with an ad to over one minute. ...Read the whole story

  • Blue Calypso Taps Ogle As New Chairman/CEO

    Digital marketing company Blue Calypso has named former Motorola Mobility Chief Marketing Officer Bill Ogle as its new chairman and CEO. He starts in the new post June 11. Blue Calypso provides a loyalty and rewards platform marketers can use to generate word of mouth about products or services. ...Read the whole story

  • Univision Launches UVideos On Xbox Live Gold

    Univision is launching a new digital video network on Microsoft's Xbox 360 Live, UVideos, which will be available to Xbox 360 Live Gold subscribers. Offered in Spanish and English, it will go live in the fourth quarter and provide on-demand access to entertainment, sports, movies and music. ...Read the whole story

Around The Net

  • 'Financial Times' Debuts Windows 8 Preview Journalism.co.uk

    The app is available on any mobile or desktop device running the newMicrosoft Windows 8 release preview. Tablets running the Windows 8 operating system are expected to go on sale in the autumn. Speaking to Journalism.co.uk, Rob Grimshaw, managing director of FT.com said the launch of Windows 8 tablets could be a game changer in the tablet market. The FT Windows 8 app, which can be downloaded from the Windows Store, is the "next phase in the FT's mobile development". ...Read the whole story

  • Microsoft Kills Zune BrandThe New York Times

    In other, less-flattering Microsoft news, the software giant is finally ready to put Zune out its misery. That’s right, after failing to win the hearts of mobile media lovers -- and effectively compete with arch rival Apple -- the Zune brand is “going away,” reports The New York Times’ Bits blog, citing a statement from Microsoft spokeswoman Melissa Stewart. “It was pretty clear that the days of the Zune name were numbered,” writes Bits. “Microsoft introduced Zune back in 2006, when the most exciting thing happening in the technology and electronics industry was Apple’s iPod and iTunes. A clear market ... ...Read the whole story

Meeker: Radical Shift Need To Monetize Mobile

Mary Meeker, Internet guru and analyst drives home the point that while we are racing into a mobile world, we are far from cracking the code for making money from mobile social connections. ...More