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• With 70% Price Premium, Mobile Ads Are 20% of Facebook Ad Spend Now by Steve Smith

  A Kenshoo study of campaigns running on its ad platform shows that one in five dollars spent in Facebook ads is going to mobile platforms. ...Read the whole story

• Facebook App-Installed Ads Drive CTR Uptick by Mark Walsh

  Ads that Facebook introduced allowing developers to promote applications in the mobile news feed continue to show early promise, according to Facebook ad partner AdParlor. ...Read the whole story

• Tinypass Founder Dishes On Andrew Sullivan's 'Dish' by Mark Walsh

  Andrew Sullivan's move to break away from The Daily Beast to run his blog -- The Dish -- as a stand-alone, subscription-only site caused a stir last week, raising fresh questions (and hopes) about the potential for paid content online. ...Read the whole story

• Essence Expands U.S. Reach, Acquires Seattle's Point Reach by Joe Mandese

  Just months after its September 2012 acquisition of San Francisco-based Black Bag Advertising, U.K. digital media shop Essence Digital has moved further up the West Coast, acquiring Seattle-based Point Reach. The deals are part of Essence's expansion into the U.S. marketplace, and its goal of becoming a significant player in the U.S. digital media services marketplace. ...Read the whole story

• Jumptap Hires Ex-Yahoo Sales Exec by Mark Walsh

  Former Yahoo and Thrillist executive Adam Chandler has joined mobile ad network Jumptap as senior vice president for sales, overseeing brand sales and reporting to COO Frank Weishaupt. ...Read the whole story

• electronics Consumer Reviews Gain Influence; Learn To Manage Them by Aaron Baar

  "It's part of the broader fragmentation of media," Bradford Williams, president of Weber Shandwick's North American Technology Practice, says. "User-generated content has shifted the influence from a relatively small number of influential critics to a much more distributed model." ...Read the whole story

Context On-Demand: Or, Second Screening Downton Abbey With the Wiseasses In The Back Row by Steve Smith

Social TV, while not entirely new, does open up the possibility of putting different viewing experiences on-demand by letting us choose the audience with which we want to view the program. ...More

• search Tablets Showing Signs Of Replacing PCs In Workplace by Laurie Sullivan

  A survey of 59 CIOs finds that 57% plan to invest and deploy tablet computers across their respective organizations in 2013, compared with the prior year. ...More

• Think Tank Slams Location-Privacy Bill by Wendy Davis

  Late last year, the Senate Judiciary Committee approved a privacy bill by Sen. Al Franken (D-Minn.) that would give smartphone users more control over their data. The proposed law would require app developers to obtain users' explicit consent before collecting or disclosing their geolocation data. Franken intends to reintroduce the bill this year. But not everyone thinks the proposed law would mark a change for the better. ...More