American newspapers have traditionally served local advertisers with low cost space ads. Now they can offer them the online equivalent--ads that can be purchased … Read the whole story

With the federal government only dealing with a piece of enforcement to stop spam, email marketers are trying to balance a consumer backlash and … Read the whole story

Note to anyone considering cross-media deals: Focus more on your audience and less on the gee-whiz cutting-edge platforms. That's the message from a forum … Read the whole story