CAPTIVA ISLAND, Fla. -- Microsoft executive David Barlin said Friday at the MediaPost Email Insider Summit that a campaign combining display ads and email … Read the whole story
All aboard! Recent announcements from major players gearing up their mobile strategies--from AT&T Mobile TV, Yahoo Go 3.0, to Google mobile image ads--confirm the … Read the whole story
Though the Federal Trade Commission continues to scrutinize the practice of behavioral targeting (BT)--even going so far as to draft a set of voluntary … Read the whole story
[Mobile] Promotional "how-to" videos may not be the killer app to propel mobile media into the mainstream, but depending on where consumers are and … Read the whole story
CAPTIVA ISLAND, Fla. -- Email marketing analytics have led Dela Quist, CEO of London shop Alchemy Worx, to discover a sweet spot for how … Read the whole story
Among other constituencies, Barack Obama appears to have won over the nation's bar crowd -- the majority of which said they'd rather toast a … Read the whole story
The major record labels are denying that they brought a "sham lawsuit" against Tanya Andersen, an Oregon resident who was wrongly accused of piracy … Read the whole story