Ad optimization technology provider AdMeld today is expected to launch a new platform to help publishers maximize revenue from digital ad networks and ad … Read the whole story

Advertisers favor video pre-roll ads but viewers find them annoying. Overlay ads are less intrusive but haven't caught on with marketers. Now technology startup … Read the whole story

Although the slowdown threatening to drag out two quarters or more has hit the online ad industry, search could remain the bright spot in … Read the whole story

The makers of "Grand Theft Auto" did not violate the rights of an East Los Angeles strip club by depicting the club in the … Read the whole story

With ad budgets coming under growing pressure from a contracting economy, we asked Christopher Vollmer, who leads Booz & Company's North American media and … Read the whole story

It looks like the sluggish economy has finally gotten its hooks into Internet sales. The growth in online shopping hasn't just slowed, "it's fallen … Read the whole story