A 27% plunge in spending by financial services marketers led to an overall 6% drop in the online display ad market in the first … Read the whole story
In observance of the Christmas holiday, Online Media Daily will not publish on Dec. 25. We will resume publication on Dec. 26. Read the whole story
Online marketing tends to be all about driving visitors to your Web site. What if you could flip that norm? Instead of bringing visitors … Read the whole story
Advertising networks will begin sharing ad revenue with publishers in 2009. Attributor, which published a study on the ad-serving market this week, will soon … Read the whole story
Agency executives reacted positively on Tuesday to a new report on the state of text-driven community platform Twitter. The report, "State of the Twittersphere," … Read the whole story
A new initiative by The Boston Globe for a series of "one-stop" neighborhood sites has triggered a lawsuit by local news company GateHouse Media. … Read the whole story
Nickelodeon is launching a new online site for kids. UpickDaily.com allows its young users to share, vote, poll and post their thoughts on various … Read the whole story