Friday, February 18, 2011
  • Broadcast, Newspaper Sites Lead Video Viewing

    During the fourth quarter, brands saw average video viewing time double to just over two minutes, as the overall number of views also doubled. That suggests marketers are improving the quality of their content and connecting with receptive audiences. ...Read the whole story

  • Telemundo Adds Social Media Group

    Telemundo announced the launch of its new strategic social media arm to better connect with the growing Hispanic presence on online social networks. Dubbed Social@Telemundo, the new unit will be led by Borja Perez, vice president for digital media and integrated solutions at the Spanish-language media company. ...Read the whole story

  • Hauser Upped To Digital Prez, Time's SE, Lifestyle Groups

    Fran Hauser has been promoted to president of digital for Time Inc.'s Style & Entertainment and Lifestyle groups. Per her promotion, Hauser will also be managing Time Inc. Digital Labs, a new program at the company of which little is known. ...Read the whole story

  • Devils Invade Twitter, Facebook And Blogs

    The New Jersey Devils launched a media hub at the Prudential Center in Newark, N.J., where select fans rotate on schedules to monitor social media buzz before and during games. The fans, dubbed "army generals," monitor the buzz from a high-tech room, Mission Control. ...Read the whole story

  • Google Gets Brand Hijacked By Online Pharmacy Scam

    A message containing text promoting a drug that prevents hair loss and links to a blog on a popular free blogging site bares the brand Google, but according to Symantec's MessageLabs Intelligence business unit the campaign's a scam. ...Read the whole story

  • Spokeo Charged With Violating Fair Credit Reporting Act

    Virginia resident Thomas Robins is trying for a second time to bring a class-action lawsuit against controversial online data broker and aggregator Spokeo. Robins' first complaint against the Web site was dismissed last month, since he failed to show he had been harmed. ...Read the whole story

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