Perfect Fools appointed KAREN MONAHAN as managing director for the New York operation. Monahan joins the company from R/GA, where she was the executive producer and primary account lead on the L'Oreal account.

AUDRA PRILUCK was named director, media and entertainment insights at OTX.

TV Guide magazine has appointed DEBRA BIRNBAUM editor-in-chief and CRAIG TOMASHOFF executive editor.

MARY JEANNE CAVANAGH joined Gospel Music Channel as executive vice president, advertising sales. Cavanagh was most recently executive vice president advertising sales at Oxygen Media.

Starcom USA appointed senior vice president KATHY KLINE to the head of its consumer content planning practice.

NetShelter Technology Media named PATRICK HOUSTON senior vice president, media and chief publisher. Previously, Houston was vice president of content and programming at Yahoo.

JOE DORAN, general manager of advertising strategy & product management for Microsoft Digital Advertising Solutions since 2004, has been named founding chief executive officer for Media6°.

90octane added MEGAN AMICK to its account team as marketing coordinator.

Merkle named JOHN LEE as vice president and client group leader. Prior to joining Merkle, Lee was the technology strategy leader at Liberty Mutual.

Pepper promoted BRENNEN ROBERTS and CHRISTIANVON VIETINGHOFF to the newly created position of co-directors, where they will share duties in leading Pepper client business and operations in North America.

KELLEY GOTT has been named associate publisher ofdomino. Gott joins domino from TIME, where she has worked as worldwide publishing director of TIME Style & Design, advertising director of TIME for Kids and director of new business development for TIME Magazine.

BRAD VETTESE joined ipsh! as executive vice president/managing director, west coast. Most recently, Vettese served as chief marketing officer for Teleflip.

RPA named JIM SIEMINSKI as vice president, account director.

LM&O Advertising promoted ANDREW HAYNES to search supervisor, interactive media.

davidandgoliath tapped JESSICA HALTER-POWELL as account director with a specialization in travel marketing.

Comcast Spotlight promoted MARK ALTSCHULER to vice president of national sales and BILL HAASE to vice president.

BRENT HOROWITZ joined FreeWheel as director of sales & business development.

IAN SPALTER rejoined R/GA as creative director in the Mobile and Emerging Platforms group. Most recently, Spalter was vice president of product management and user-experience design at Community Connect.

Cenergy Communications eliminated its client services department and promoted three account managers to account directors, each one to lead a newly created, semi-autonomous, client category division. MATT GOLDMAN will lead Retail, comprising of brands Aussie Vineyards, High Falls Brewing, and Cub Cadet. AMY PECORARO will lead Packaged Goods, comprising of brands OXY, pHisoderm, and Softlips. KATE BOHEN will lead Cable/Entertainment, comprising of brands Comcast, Rogers, TBS, and the NHL Network.

Genex promoted SARAH HADDOW from senior media planner to media supervisor.

BRYAN WHIGAM joined Michael Flora & Associates as director, business development.

WARD THOMAS was promoted to general manager/director of analytics for Euro RSCG Discovery. He will retain his current responsibilities as director of analytics and also assume the general manager role for the Richmond, VA office.

Media Mayhem Corporation hired JAMIE ASHE as vice president of business development.

SpiralFrog named RUSS RIEGER as vice president of strategic initiatives.

Fly Communications named STEPHEN VAN ANDEN, most recently executive vice president of DeSola Group, as chief executive officer.

Turner Entertainment New Media named DENNIS CHANG as west coast sales manager for the group and national sales manager for NBA.com. Chang most recently served as vice president of online advertising sales at HuffingtonPost.com.

RACHEL C. GLASER joined Reunion.com in a dual role as chief operating officer and chief financial officer. Glaser most recently served as the senior vice president of finance at Yahoo.

Javelin Direct named CHAD JONES as senior vice president, managing director. Most recently. Jones worked as the chief service and marketing officer for Grande Communications where he led the company's customer life cycle management initiatives, including management of the customer contact centers, and Grande's Marketing and Information Technology Divisions.

TM Advertising hired SHANE DIVER as creative director. Diver joins the agency from GSDM's Idea City, where he worked on accounts such as AT&T, BMW, Kohler, Norwegian Cruise Line and the U.S. Air Force.

Nielsen Business Media named MARK HOSBEIN as senior vice president of marketing. Most recently, he was senior vice president, brand management and advertising for Discover Card, where he led their brand development and advertising efforts.

Agency.com New York appointed BEN ABRAMOWITZ as creative director. Abramowitz joins Agency.com from EVB San Francisco, where he served as associate creative director, working on clients such as Adidas and 2K.