With 2014 right around the corner, many programmatic media-buying experts are eager to share their predictions. 2013 was a big year in the space - heck, RTM Daily didn't even … Read the whole story
The online advertising industry endured major changes in 2013, such as new creative ad units like native ads. In the coming year, brands will … Read the whole story
2014 will be a big and exciting year for marketers and there will be winners and losers across the board. The winners will be … Read the whole story
While missed KPIs are never a goal, they should be far from a nightmare. It's surprising that so many marketers throw the baby out … Read the whole story
Advertising Age has posted an article saying data scientists should be on sales calls because "ad tech's complexities require explanations to clients that go … Read the whole story
I acquired some cool new tech gadgets in 2013. Most gadgets were iterative improvements -- like my Macbook Air laptop and an HTC One … Read the whole story